Freshwater Bass

With actions designed for use in freshwater, saltwater or anything in between, Shimano designed the Clarus F family of rods to offer the multi-species angler maximum versatility. These all-purpose actions — built on lightweight carbon blanks fitted with custom Shimano reel seats and "classic...

The Strike King® Shim-E-Stick is great alternative to the sinking stick bait style of soft plastics baits. Heavily salt impregnated with a great action and awesome colors! Heavily salt impregnated Great action Great for wacky rigging 5" long Pack of 7

The new Strike King Squadron Swimbait Jig Heads with our wide-gap, chemically sharpened black nickel hook and durable finish are some of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollow body swimbaits, grubs and swimming...

The Strike King® Rage Tail® Chunk's short, fat body tempts finicky fish with a tasty meal while the extra-large pincers swirl and twirl for eye-catching action. For best results, fish the Rage Tail Chunk as a jig trailer for swimming jigs, flipping jigs, casting...

The KVD Baby Sexy Frog is one of the finest, feature-packed, frog-style baits yet from Strike King®. Chief among its features are a sealed nose, which minimizes water entry, and a free-floating rattle to create the noise needed to get those lunkers' attention. It...

Strike King’s Tidal Shrimp has been reimagined to increase durability and performance. Featuring a firmer material than standard plastics and mesh overlay on the tail, the new Tidal Shrimp is built to withstand the wrath of vicious saltwater predators. Available in eight colors, this...

If you’re looking for action that will trick any bass into biting, look no further than the Strike King Hardliner. This flatsided crankbait feels like an old, familiar favorite with a fresh appearance and an undeniably irresistible, tight wobble that bass can’t resist. The...

The Strike King KVD Finesse Spinnerbait is the product of collaboration between the 7-Time Angler of the Year, Kevin VanDam, and the foremost lures specialists at Strike King in an effort to create a great all-around spinnerbait that produces in a variety of situations. The smaller,...

Delivering a wide wobble action in a 1.5 profile, Strike King's Gravel Dawg 10 grinds through rock, wood, and grass better than any medium-diving crank bait in its class. Strike King pros Todd Castledine and Kevin VanDam worked diligently to design the ideal, “go...

Just like its deeper diving brother, the Shallow Hybrid Hunter is a proven, fish-catching bait. With a distinctive L-shaped bill design, it excels around vegetation, and dives down to 1-3 feet. The Hybrid Hunter’s key feature is its versatility. It can be fished like...

Strike King’s Rage Hawk is uniquely shaped with two Rage arms extending from the sides of its compact body, producing exaggerated movement to attract powerful strikes. The body effortlessly moves through cover while easily fitting up to a 5/0 hook, increasing hook up ratios...

The Zeus Worm is an extra-long, large-bodied worm designed for attracting massive bass. Strike King’s advanced Perfect Plastics pouring system creates ultra-realistic, vivid color blends to draw in fish and mimic natural forage while emitting a pungent coffee scent to improve the hook up...

The KVD 300 Deep Jerkbait series has the perfect combination of roll, wiggle and flash. The combination of our proprietary weight transfer system for increased castability, with 3D eyes and premium black nickel hooks, result in that lethal action. Weight transfer system 3D eyes...

Look closely at the Strike King® Swinging Swim Jig, and you'll see that unlike other jig styles, it's not built on a fixed hook. Instead, it has an eye joint that allows the hook to swing freely as the jig moves through the water,...

The Strike King Tour Grade Swim Jig includes a streamlined, balanced head for an enhanced swimming action. The head also features life-like eyes and a variety of colors that match up perfectly with the Strike King Perfect Skirts included with each jig. Swimming a...

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...

Eagle Claw Striped Bass Inline Circle Baitholder Snells are tied with regulation conforming to American-made inline circle hooks. Snelled with 18" of premium monofilament featuring an extra-strong, easy-to rig loop. The Eagle Claw Inline Circle Baitholder hooks are made from medium gold plated wire...

Eagle Claw Twist-On Rubber Core Sinkers have a rubber insert with two tabs on each end. The line is placed in the grove of the sinker, and then just twist the tabs in opposite directions. Quick and easy to put on, and just as...

Designed specifically for fishing spinner rigs with powerful butt-section and light tipsE6X material makes them light and responsive for excellent feel and line/lure control.Fuji guides with full cork handle configurations for a comfortable, positive grip. High-modulus graphite construction Un rivaled durability + performance Multi-Taper...

Fast-action spinning rods in 1 & 2-piece configurations that can be used for many different techniquesEasy loading, easy casting for fishing virtually any size baits/rigs, depending on your style of fishing.Provides total flexibility so one rod, depending on the length you prefer covers many...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcrafted in Woodland, Washington, the new G. Loomis GCX features iconic actions and innovative design that anglers have come...

A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ SPIN JIG draws from more than forty years of technology, innovation, and design to meet the performance demands of today’s avid bass angler. With design intent originally rooted firmly in providing...

A WORLD OF INNOVATION. With G. Loomis' original Mag Bass' fast action tapers and featuring Shimano's Spiral-X Technology takes bass fishing to the next level. With Spiral-X Technology preventing blank twist to increase casting distance and enhancing accuracy rod strength is increased for the...

A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ JIG & WORM draws from more than forty years of technology, innovation, and design to meet the performance demands of today’s avid bass angler. Rolled for beastly bottom contact performance, this...

Boasting an eye-catching red color, the MACH® Smash spinning combo is ready for duty. The MACH® Smash Spinning Reel features a rugged yet lightweight graphite body, high strength solid brass Speed Gears, 8 bearings, an anodized ported knurled aluminum spool, and a fold-down handle...

MACH® 2 Combos are designed to be fished by the best. The MACH 2 Baitcast Reel features a premium one-piece graphite frame for an exceptional fit that prioritizes angler comfort and control. Anglers are in charge of the cast regardless of the wind or...

Climb the leaderboard with Lew’s® Laser® MG Baitcast Combo. Enjoy smooth and powerful reeling with a premium 8-bearing system, a Zero Reverse® one-way clutch bearing, an anodized aluminum U-shape 32mm spool, and an externally adjustable Magnetic Control System (MCS). Experience long-term reeling precision from...

Cast with confidence using Lew’s® American Hero® Camo Baitcast Combo. Experience premium performance from a reel with a smooth 6-bearing system, an externally adjustable Magnetic Control System for precision casting, and high-strength Speed Gears®. Deliver powerful hooksets with a premium one-piece IM7 graphite blank,...

Lew’s® is pleased to announce the next generation of the ultralight spinning rod. The Lite Series is built on the powerful but exceptionally light HM50 Graphite Blank – the premium of ultralight rod platforms. This high-modulus blank sets the standard in ultralight engineering, resulting...

Reach for victory with Lew’s® Tournament MP Baitcast Reel. Project strength with a one-piece aluminum frame, a premium 10-bearing system with anodized aluminum alloy Speed Gears® and P2 Super Pinion® bearing-supported pinion gear. Enjoy versatility from an anodized aluminum U-shape 34mm spool. Cast precisely...

The American Hero® Camo Baitcast Reel delivers on all fronts – from looks to performance. The American Hero Camo Baitcast Reel is built to last with a premium 6-bearing system containing stainless steel double shielded ball bearings and a Zero Reverse® one-way clutch. The...

The Megabass UOZE SWIMMER spares no expense, harnessing careful design and premium components to deliver an unrivaled swim jig experience. The UOZE SWIMMER’s head starts with a classically-proven point to cut through vegetation and water, but that is where the similarities end. Sculpted details...

Cast your bite The long-awaited, bottom-scuttling stealth craw has arrived. SLEEPER CRAW harnesses the revolutionary performance of the SLEEPER series, bringing its hidden-hook design, enticing realism, and undeniable fish-catching ability to the staid category of conventional craw imitators. Unlike traditional offerings, the SLEEPER CRAW’s...

Featuring a patent-pending adaptation of the dorsal fin weed guard pioneered by the DARK SLEEPER, the SLEEPER GILL can be sent where others fear to swim. Its jungle-crawling ability enables precision targeting of weed areas, intricate laydowns, cover areas, standing timber, bottom structure, and...

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like deployment as a bottom-bouncing swimbait....

Now available in a snack-sized 2.4″ package, DARK SLEEPER is ready to target highly pressured waters, river systems and tough sight-fishing situations. DARK SLEEPER’s soft fin shields the top hook on both sides, camouflaging the top hook design, gently deflecting potential snags, and tricking...

One of Megabass’ very first products in the mid-80’s was an innovative new spinnerbait called the V-FLAT, featuring a deceptively simple “V” shaped keel-weighted design. Through decades of refinement, the V9 represents the 9th iteration of that original concept, built specifically for high-speed blade rotation at slower retrieves—and unrivaled performance.    ■ Chidori blades power...

The VISION ONETEN Jr. packs the tournament-winning characteristics of the immensely successful VISION ONETEN jerkbait into a 98mm (3.85in) frame, generating more action per inch than even its larger sibling. The VISION ONETEN Jr. has been carefully benchmarked against the VISION ONETEN, and has...

   The Z-2’s high-pitch action and relentless “bulldog” style of bottom contact is ideal for the mid-range and large transition areas. The Z-2 dives to 10ft—no small feat given it’s diminutive size and weight—and allows for longer, more accurate casts due to Megabass’ patented...

The Z-1 delivers excellent stability in current and “bulldog contact,” relentlessly contacting bottom structure to trigger frenzied reaction bites. Powered by our patented LBO II balancer system, the Z-1 casts like a heavier plug, delivering unrivaled performance for its size. In the bitter winter,...

The SONICSIDE is a competition-ready flatside crankbait born of the exacting demands of our National Pro Staff. Built for a tight, high-pitch action to dominate cold water situations, the SONICSIDE displays unrivaled casting distance and stability during fast retrieves. The lip is shaped from...

Based on a Yuki Ito hand-carved original, the Megabass PopMax topwater lure ups the ante of the well-respected Megabass Pop-X with a larger body and redesigned gill-system. The PopMax features a unique gill system that consists of six water intakes and a water chamber, creating life-like...

The Megabass KNUCKLE LD crankbait is enlivened by a fixed circuit board lip, powering a tight, high-pitch action that is devastatingly effective on pressured fish, and in colder waters. The front hook is equipped with heavy-duty swivel to keep hard-won bites from throwing the hook...

A downsized version of the storied Japanese crankbait, the MR-X GRIFFON BAIT FINESSE exhibits super high-pitch action and pinball deflections to dominate rocky structure and challenging bite situations in the 7ft range. With a round lip and sculpted hydrodynamic form, GRIFFON’s deflection recovery is...

A downsized version of the storied Japanese crankbait, the SR-X GRIFFON BAIT FINESSE exhibits super high-pitch action and pinball deflections to dominate rocky structure and challenging bite situations in the shallows. With a round lip and sculpted hydrodynamic form, GRIFFON’s deflection recovery is nearly...

The highly responsive GH HUMPBACK trout minnow is a rear-weighted, heavy sinking addition to the GREAT HUNTING family that is built to dominate the current.   The 64mm size of the GH64 HUMPBACK is perfect for its home waters of the wide Nagara River...

Equipped with DAIWA’s latest technology, AIRDRIVE DESIGN. Evolution of LT and providing ULTIMATE CONTROL. “AIRDRIVE DESIGN” is the next generation of spinning reel design concept. The 24CERTATE implements this cutting-edge technology in the front unit, providing anglers with the superior operability with maximum power...

Realism and performance are what drove us to build FT Swimbait Head. Performance starts with the FT proprietary no-slip trailer holder which keeps your soft plastics practically locked to the premium Gamakatsu Jig Hook = Bass can no longer pull your bait down or...

Keitech's revival of a Swimbait Classic Before the Swimbait revolution, The Swing Bait was rumored to be the "Secret Bait" for Japan's highland clear lakes. Local experts at Lake Nojiri and Lake Hibari kept this a secret for many years, but eventually it spread...