Freshwater Bass

Berkley Cutter 110+ Jerkbaits - Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits...

Berkley Cutter 90+ Jerkbaits - Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits...

This is VMC standard offset round bend worm hook. Ideal for Carolina rigging while combined with VMC premium tungsten weights. Features: 1X Strong Z-Lock Forged Vanadium Steel Cone Cut Point ?Models: 8313BN#1/0PP, 8313BN#2/0PP, 8313BN#3/0PP

Owner K Hook - Inshore Slam Hooks are designed similar to the old Kahle style bait hooks. They are ideal for rigging all types of shrimp, crabs, minnows, worms, and other types of baitfish. They can be used for Freshwater Bass, Catfish, and all inshore...

Gamakatsu’s standard offset shank hook with a round bend for a larger bite area. Perfect for Carolina rigging, or any time you need a stealthy presentation.

Small in hand but large in durability, dependability and performance, the Curado MGL 70 K is a new addition to Shimano’s coveted line of Curado low-profile reels. The reel’s lightweight MGL Spool requires less start-up energy due to decreased inertia and results in longer...

Calcutta Conquest 300 and 400 offers angler's the paramount rigidity and precision that the previous generation was known for, now with a synchronized levelwind, HG gear ratio and 8 pin VBS braking system.  

Brand new for 2021, these technique-specific bass rods now feature advanced SCIII+ carbon blank and St. Croix's proprietary IPC®, FRS, TET technology for stunning performance at an unbelievable value Super high-modulus hybrid carbon fiber SCIII+ blanks matched with Fortified Resin System (FRS) technology Maximum...

The Convergence delivers a workhorse series of rods with Shimano performance and quality components. The compact lineup of lengths, powers and actions are suited for a variety of techniques and species. Avid anglers appreciate this no-nonsense series of rods to target bass, walleye, panfish...

Redesigned with walleye anglers in mind, the Compre Walleye series has been vetted by some of the best walleye anglers to create a comprehensive series of rods for all styles of fishing. The rods feature full AA cork handles and Fuji reel seats for...

Pre-Order NOW Estimated ship date Aug 2026* *Ship date may change without notice due to manufacturer supply. All orders are first-come, first-serve. Blank: Primary Material SCII Carbon Fiber Guides: Primary Ring Material Aluminum Oxide Primary Frame Material Stainless Steel Reel Seat: Primary Material Nylon...

Modern electronics have elevated the jerkbait from a cold water specialty to a year round essential. The 6'10" Jerkbait rod in the IMX-PRO BASS lineup delivers the ideal length for enhanced rod tip control, producing crisp twitches and dynamic lure action without sacrificing casting...

Keep your rigs organized, protected, and ready to fish with our high-performance Rig Board. Designed with a durable molded plastic casing and a premium EVA foam insert, this board securely holds your pre-tied rigs in place while preventing tangles and damage. Measuring 12" long...

Keep your setups organized and ready with the Rigbox - a self-contained solution for storing terminal tackle and pre-tied rigs in one compact case. Designed for efficiency, on one side it features three molded compartments for terminal tackle and a built-in EVA foam board for...

After years of design, testing, adjustments and more testing, the Arashi® Glide Bait delivers a fine-tuned, consistent, stable glide action at every speed. Developed to sink slowly in a slight head down position, the Arashi Glide Bait responds to the slightest line movement. Swimming...

If you are ready to double down on catching, The Ultimate Split tail jerkshad has arrived. With an action unlike anything else the Double down performs in every situation you can use a Jerkshad. The body cut out, offset split tail, tail wings on...

PRE-ORDER NOW EST. Ship Date March 2026* Ready To Ship (PCI701MFB,PCI701MLFB) *Ship date may change without notice due to manufacturer supply. The Procyon Inshore rods are competitively priced yet loaded with high-end features. Starting with Daiwa’s HVF NANOPLUS graphite which uses nano alloy technology...

The Classic Mustad treble hook range has been an all time favorite with fishermen all over the globe. It is a great and reliable replacement hook for your plugs, spoons, pilkers or spinners. The hook features unmatched strength and value for money. The “MTL-V1”...

Shimano's Gravitator 220SS ratchets glide bait technology to the next level, featuring innovative design enhancements that provide unique on-water utility and unparalleled performance. Equipped with ARMABOOST technology, the Gravitator 220SS improves casting distance over conventional designs by folding the lure into a more aerodynamic...

Packed with proven Shimano features like HAGANE Gear, HAGANE Body, and X-Ship, the Spheros SW is designed and built to maximize cranking power. Add Coreprotect water repulsion, and waterproof Cross Carbon Drag and you have a reel that will “Spin Forever” in the most...

Built for avid anglers passionate about their craft, the Shimano Compre Salmon/Steelhead series of rods offers an expansion of models tailored for a wide range of techniques. Whether float or drift fishing, casting, centerpinning, or trolling, these specially designed rods provide the ideal actions,...

The new Curado BFS (Bait Finesse System) expands the Curado lineup of low-profile reels while redefining finesse fishing for tournament anglers. Inspired by the Japanese Domestic Market (JDM), the new Curado BFS utilizes an ultralightweight shallow spool designed for thinner diameter lines to allow...

Tap into unlimited potential with the MACH 1® Spinning Combo. The 10-ball bearing system works in tandem with the oversized multi-disc drag system to deliver heightened power and dangerously smooth operation. The rugged graphite body and sideplate work in conjunction with a weight-reducing C40...

The Strike King Sexy Bug is a game-changer for anglers looking to outsmart fish, even in the toughest conditions. Its enticing design is specifically engineered to attract more bites when the waters are quiet, or fish are hesitant. Featuring a ribbed and cuffed body,...

The Strike King Clickin’ Chickin redefines what anglers can expect from a plopper-style bait, delivering innovation like no other lure on the market. Equipped with a cutting-edge MagTap™ rattle chamber, this lure produces an unparalleled knocking sound, sealing its place as a game-changer in...

Flex Chunk Trailer - Old School action through "New Age materials and design. Since the development of the Bass jig, Anglers realized the "Natural Action" of pork trailers entice Over-sized Bass to react strongly to the offering. Although this was widely known, there were...

The pinnacle of the Poison series, the Poison Ultima brings Shimano's JDM offering to the North American market and generously showcases Shimano's most advanced rod technologies. Shimano's flagship Spiral X Core technology blends lightness and increased multi-directional strength while combining with Hi-Power X technology...

This topwater bait features an exclusive design that radically alters the action of the lure. V-hull body design combined with tail weighted balance allows the lure to cut quick with the snap of the rod, ending with a soft, long glide on slack line.

Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanup Craw™ is the ultimate bass snack. Back ribs allow the angler to rig either side of bait...

The unique and natural holographic lure colors shimmer and sparkle in the water, especially when struck by sunlight. The spinning, vibrating action of Panther Martin holographic spinners attracts fish in all kinds of fishing conditions. Great for trout, bass, pike, salmon and many others....

The BOOYAH Elite 3 Pack answers all questions about what lure do I need to throw today. This elite kit features 3 top-performing models in the BOOYAH line in colors that excel across the country. The BOOYAH Boss Pop in Bone Shiner provides a...

Born to pursue Ultimate Lightness and exceed the expectations of even the most technical bass anglers, the fully redesigned Poison Adrena B series of casting and spinning rods combine a blend of premium Shimano rod technologies with application-specific actions. Shimano's proprietary Spiral X Core...

The Keitech Tungsten Mono Guard Spin Jig is the king of finesse jigs. The Tungsten compound tear drop head with 1 mono weed guard allows the angler to fish various cover with remarkable efficiency. The Mono Guard is highly snag-resistant and weedless. The Guard...

The Keitech Model I Tungsten Casting Jig has many features not found in your ordinary bass jig. The Tungsten tear drop powder coated head is perfectly balanced; it penetrates cover and does not roll over. The hand tied 150 strand skirt is produced from...

Stellar Lite® rods are the choice of discriminating inshore anglers everywhere. Built from durable IM-7 graphite blanks these rods offer power and responsiveness for any bite. Strong, flexible tips provide hook-setting strength. Lightweight blank with cork grips perfect for wearing out the fish, not...

Gamakatsu’s standard circle hook designed with a big eye for rigging heavier monos or dacrons. Also an ideal hook for chunking for tuna and halibut.   Size - 6/0 Pack size - 5pk

The redesigned lineup of Sojourn casting and spinning rods provides anglers with a performance-built rod with enhanced durability and sensitivity. With an eye-catching aesthetic, the Sojourn now features a split-grip hybrid handle design with an exposed reel seat to provide increased contact with the...

Shimano designed the all-new GLF B series of rods with actions built specifically for anglers tossing artificial lures or live bait on the Gulf Coast. MODEL NUMBER LENGTH GUIDE TYPE PIECES FOREGRIP LENGTH POWER LURE RATING POWERPRO LINE GRIP MATERIAL ACTION GLFS76MB 7'6" Titanium...

Redesigned and upgraded, the brand new Tatula XT Bass Rods feature lightweight and powerful HVF (High Volume Fiber) graphite blank technology, X45 Bias and Braiding-X blank construction to prevent rod twist for longer casts, added sensitivity and more hook-setting power. The series also includes two...

If you’re looking for action that will trick any bass into biting, look no further than the Strike King Hardliner. This flatsided crankbait feels like an old, familiar favorite with a fresh appearance and an undeniably irresistible, tight wobble that bass can’t resist. The...

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcrafted in Woodland, Washington, the new G. Loomis GCX features iconic actions and innovative design that anglers have come...

A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ JIG & WORM draws from more than forty years of technology, innovation, and design to meet the performance demands of today’s avid bass angler. Rolled for beastly bottom contact performance, this...

MACH® 2 Combos are designed to be fished by the best. The MACH 2 Baitcast Reel features a premium one-piece graphite frame for an exceptional fit that prioritizes angler comfort and control. Anglers are in charge of the cast regardless of the wind or...

Delivering trusted Lew’s performance with an upgraded look, the American Hero Camo spinning combos feature Lew's exclusive Hero Cam camo pattern and feature a reel constructed with a solid, one-piece graphite frame, housing a 6-bearing system with stainless steel double shielded ball bearings for...

Reach for victory with Lew’s® Tournament MP Baitcast Reel. Project strength with a one-piece aluminum frame, a premium 10-bearing system with anodized aluminum alloy Speed Gears® and P2 Super Pinion® bearing-supported pinion gear. Enjoy versatility from an anodized aluminum U-shape 34mm spool. Cast precisely...

From the mind of professional angler Andy Montgomery and the engineering team at Lew’s® comes the new Team Lew’s Pro SP Skipping and Pitching reel. The super shallow spool holds 40 yards of 20-pound-test fluorocarbon for faster spool start up and reduced deep spool...

With the ability to excel under any condition, Lew’s® American Hero Baitcast Reel is a force to be reckoned with. With a lighter weight and lower profile than its predecessor, the American Hero® Baitcast Reel features a one-piece graphite frame with lightweight graphite sideplates...

The Megabass UOZE SWIMMER spares no expense, harnessing careful design and premium components to deliver an unrivaled swim jig experience. The UOZE SWIMMER’s head starts with a classically-proven point to cut through vegetation and water, but that is where the similarities end. Sculpted details...

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like deployment as a bottom-bouncing swimbait....