Freshwater

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...

Enhanced Z-Bend For Quick Rigging, Longer Holding, & Less Bait Damage Cold Forged Shank For Durability & Strength Wide Gap Texas Rigging, Shads, Flukes, Creature Like Softbaits

The 2025 Aird 80 is designed to deliver high-performance fishing at an affordable price, featuring a 90mm swept handle for increased leverage and control, and rubberized grips for a secure hold. Whether you're a seasoned pro or just starting out, this reel's advanced technology...

The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot rig. Whether shaken, reeled, or dragged, this versatile lure consistently attracts bites and is proven to win tournaments. Super...

The continual elevation of slow-pitch anglers demands a flagship Shimano jigging rod capable of conquering deep-water applications with perfection. Enter Ocea Jigger Infinity Motive, the culmination of Shimano's flagship rod technologies that elevate performance with a singular goal — precisely control and impart the...

Sufix Wind-On 100% Fluorocarbon Leaders make quick knotless, loop-to-loop connections to your main line. Crystal clear 100% fluorocarbon leader. Braided loop attaches to mainline without knots or swivels and leader can be wound through guides onto reel. High strength, exceptional shock absorption, superior abrasion...

Shimano engineers designed Antares 100 B to deliver exceptional casting performance and smoothness, setting a new standard within the Shimano baitcasting reel lineup. The series features innovative braking and line management technologies unique to this flagship series, offering anglers advanced precision and control. To...

Unleash high-speed performance with Lew’s Speed Spin CRX Spinning Reel. The 10-bearing system (9-bearing system on the 75 size) propels you into a realm of silky-smooth operation, complemented by a responsive hybrid carbon drag system and a high-speed gear ratio for lightning-fast performance. The...

The Daiwa D-Wave Fiberglass Spinning Combos are perfect for saltwater as well as heavy freshwater applications such as fishing for stripers, redfish, snook and baby tarpon. In freshwater, these combos work well for casting big lures to pike and musky or pulling plugs and...

Eagle Claw 4 arm Umbrella Rig Frame is constructed with heavy wire steel frame. Equipped with high quality, heavy duty coastlock snap, and is great for most trolling applications. Simply and your favorite lures to create a schooling bait fish effect to attract the...

Eagle Claw Clear Spin Floats Water-Weighted have been a trout fisherman's secret for years. Simple to use, by filling the float with water, which adds weight to the line, allowing for the ability to cast smaller lure like flies or small spoons a greater...

Eagle Claw Egg Sinker and Split Shot Assortment immediately puts variety in your tackle box. The dial pack is filled with a variety of sizes and two styles of sinkers, ready for any fishing application you might come across. You will have your sinker...

Tungsten Worm Weights available in a variety of size and finish options.

Need a little sound added to your favorite soft plastic lure? These rattles give another dimension of life to your lure and can be easily inserted using our Rattle-Snaker tool. Magically implant your favorite ElaZtech® baits or other soft plastics with subtle yet powerful...

The Pflueger President continues to be "The Smart Choice™" in performance and value. The President features a lightweight graphite body and rotor, an aluminum braid-ready spool, and an aluminum handle with a soft touch handle knob. Smooth and reliable performance is driven by the...

Developed in the Lab – Proven on the water, BaitFuel is SUPERCHARGED with F.A.S.T. (Fish Active Scent Technology) - scientifically engineered to stimulate a fish’s predator instinct. For years, the ingredients in scent & attractants have sounded like they belong in the kitchen not...

Easily clip off excess line after tying up rigs with Mustad's retractable clippers. Once the kit is clipped onto a belt loop, the clippers find their way back home after a quick clip. Perfect for cutting line. Retractable Easy spring clip Durable line clippers...

S-Waver is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S–Action” swimming motion, S–Waver will seductively wake the surface and call big gamefish in for a closer look. Hold your rod tip up and S–Waver is...

Engineered with a solid nose for easy rigging on Finesse ShroomZ™ jigheads, the 2.75" TRD TubeZ exemplifies, quite simply, the perfect Ned Rig-sized tube bait profile that's ideal for both Midwest finesse bass and crappie fishing tactics. It's buoyant ElaZtech® makeup and thin, round...

Shimano redesigned the Curado series of casting and spinning rods with power and versatility for the tournament angler. Now featuring Shimano's Hi-Power X technology that utilizes diagonally-wrapped carbon tape forming "X" shapes on the rod blank's outermost layer, the Curado series provides anglers with...

The benchmark in smoothness, precision and pure power, the Calcutta Conquest 200 may look like a classic but includes many of Shimano’s flagship features for those anglers demanding the pinnacle in performance.  

Click to go to BANTAM151A Final Sale: CLICK HERE Power. Precision. Performance: Three words characterizing the attitude behind the next generation of Bantam reels. Equipped with Shimano's Infinity Drive technology to provide anglers with unsurpassed reeling force, engineers designed the new Bantam for the...

Z-Man Football NedZ Jigheads - Walk rocky bottoms and take your Ned rig game to new depths with Z-Man's compact Football NedZ Jighead. A custom medium wire 1/0 black nickel hook makes rigging your favorite finesse baits a breeze, while a unique welded wire keeper...

Rebel Wee Frog Crankbaits - The Rebel Wee Frog is a topwater/crankbait with the look and profile of a young frog. Excellent when fished near vegetation. The Rebel Wee-Frog looks just like a real frog, but this crankbait has teeth! Fish love to eat frogs, and the...

Rebel Classic Critters 4 Pack Hardbaits - The Rebel Classic Critters Pack features a collection of the most popular Rebel lures. The Rebel Classic Critter 4-Pack includes four of the most-effective lures for streams, rivers, ponds, small lakes or any time fish react better to...

Panther Martin Pro Guide Anywhere 6 Pack - Here is a new 6-pack specifically selected to catch fish anywhere in the U.S. in any season. Trout, bass, walleye, pike, perch, crappie...look out - this 6-pack is a killer! Includes 6 of our very most popular...

Mepps Giant Killer Inline Spinners - The Mepps Giant Killer is an extremely versatile big-game lure that is effective in both fresh and saltwater. Bucktail and tandem bucktail Giant Killers, as well as the Giant Killer Mino are top producers of musky and northern pike....

Mepps Trout Pocket Pac - #1 Aglia Plain Inline Spinners - The Mepps Aglia Trout Pocket Pac features 3 #1 (1/8 oz.) Mepps spinners. It takes the guesswork out of selecting the right lure for trout. Aglias are extremely effective under a wide variety of...

Heddon Baby Torpedo Lures - The Heddon Baby Torpedo is a proven topwater bait that smallmouth and largemouth bass can't resist. Its single prop spins and spits water. The Baby Torpedo can be worked slowly with twitches and pauses, or reeled constantly at a medium...

Rapala Ultra Light Pop Poppers - Sometimes to get big, you have to go small. Not just for panfish, the Ultra Light Pop triggers reaction strikes from smallies and largemouth bass, too. Natural & Chrome Patterns, 3D Holographic Eyes Deep Cupped Lip, Thin, Flat...

Rapala Down Deep Husky Jerk Jerkbaits - Getting down to where the fish are consistently, the Down Deep Husky Jerk reaches depths of nearly 20 feet when trolled and will run as deep as 10-plus feet when cast and retrieving. Deep Diving Lip Suspending Long-Casting...

The Custom Leech is a new offering from your friends at Keitech. The segmented body provides remarkable life-like action. The dual injected colors are some of our best yet! Loaded with Strong Squid scent! Rig it flat to mimic a Leech or sideways to emulate...

Tactical Anglers Crossover Stalker Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & even Freshwater Bass, Pike, and more. That is where the name Crossover comes from. Quality components include a through wired construction allows this bait to be used...

Tactical Anglers Crossover Popper Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & even Freshwater Bass, Pike, and more. That is where the name Crossover comes from. Quality components include a through wired construction allows this bait to be used...

The Mustad Boat bag is a durable option for most of your storing needs on the boat. Made from durable, water-resistant material protecting your gear from water, dust or sand. Fitted with a practical outer mesh pocket for wet items. With ample room for...

The Mustad Virginia Hook features a hollow hook point for excellent penetration and strong hook holds. This strong hook is designed for bottom fishing for Blackfish/Tautog using a whole variety of bait, such as Blue Crabs, Green Crabs, Fiddler Crabs, Clams, Muscles and Squid....

REVROS LT SPINNING COMBOS Revros LT spinning combos offer a great value and a new cosmetic design. The Revros LT reel has four ball bearings and Digigear digital gear design for smooth easy rotation. Also featuring Daiwa’s Air Rotor for lighter weight and greater...

G. Loomis IMX Pro Blue 20% OFF Select Models All sales are final. No return or exchange accepted. Stripers. Fluke. Bluefish. Blackfish. Even small tuna. Casting big swimbaits or chunking live baits with circle hooks. Experience fishing at the next level with G. Loomis'...

Nomad Tackle HYDRA-X 10” Big Game Bent Nose Pliers Built for big jobs, tough angles, and serious offshore fishing. The HYDRA-X 10” Big Game Bent Nose Pliers from Nomad Tackle are precision-engineered for anglers who demand total control when rigging, crimping, and cutting offshore....

Built for avid anglers passionate about their craft, the Shimano Compre Salmon/Steelhead series of rods offers an expansion of models tailored for a wide range of techniques. Whether float or drift fishing, casting, centerpinning, or trolling, these specially designed rods provide the ideal actions,...

Kurokawamushi moves efficiently through the water column by using spoon-shaped movements With its unaltered silhouette and versatile casting, swimming, and falling abilities, Kurokawamushi is a top choice for those seeking a lifelike worm experience. Its fundamental functions are unmatched, making it the ultimate choice...

The Expedition Fishing Backpack tackles the demands of serious fishing with uncompromising functionality. Designed with a generous 30-liter capacity, this pack carries all your essential gear while maintaining comfort through the longest days on the water. The fully padded back panel and adjustable straps...

Bass-focused. Extensive. Progressive. Buy if you’re seeking a wide selection of technique-optimized high-performance bass rods with exceptional ergonomics and aesthetics at a great price. Model Length Power Action LINE WT.(LB.) LURE WT.(OZ.) PCS. HANDLE Style RIC68MXF 6'8" Medium Extra Fast 20-Jun 1/4-5/8 1 1...

Premium, light-line spinning combos. Panfish & trout-focused. Great value. Buy if you value precision-matched high-performance St. Croix rods and SEVIIN reels optimized for light-line fishing techniques and presentations. One-piece and two-piece options.  Model Length Power Action LINE WT.(LB.) LURE WT.(OZ.) Technique PCS. HANDLE GXRS60ULF-C...

Multispecies. Traditional. Best-selling. Expansive. American value. Buy if you value American-crafted multispecies versatility and performance with traditional full-cork handles and exceptional value. One- and two-piece options. Model Length Power Action LINE WT.(LB.) LURE WT.(OZ.) PCS. HANDLE Style SCPC66MF 6'6" Medium Fast 10-17 1/4- 3/4...

Built to outperform any other bladed jig, the Berkley Saltwater Slobberknocker combines innovative design and proven Berkley features in one fish catching package. Through exhaustive acoustic and vibrational studies, the Slobberknocker packs a punch where it matters most to fish. The through head design...

Catch the big ones without breaking the bank, Daiwa's D-ShockII spinning reel and rod combo is an awesome entry-level package that's easy on the wallet. The 2-piece graphite rod is lightweight and sensitive, plus it's a breeze to transport. Paired with a reel that...

Designed specifically for targeting trout, panfish, crappie, and other species that demand precision and delicacy, the 25 Luvias ST SF boasts Daiwa's exclusive MQ body, which amplifies rigidity and smoothness. The reel's A7075 Tough Digigear is a marvel of engineering, crafted from a high-strength...

The Bandit Walleye Shad is here to provide anglers with the ultimate shad profile crankbait! The Walleye Shad features an anatomically correct body that was molded after viewing several types of shad forage present within the Great Lakes region of the country. The body...

Acme Kastmaster Plain Lures - Kastmaster’s balance produces wild action without line twist! Because of its aerodynamic design, it’s the master distance caster, and catches fish from pan-sized trout to bragging-sized stripers – in fresh and salt water. The Kastmaster is precision machined. It...