Black Friday 2025

**line capacity: 360 of 20** Hards anodized aluminum sideplate Oversized aluminum spool with line marker Chrome plated brass frame Silent double dog reverse Precision bearing movement, featuring 5 stainless ball bearings, including a 1-way clutch bearing and 2 power handle bearings Triple Carbon-X drag system...

The E-Z Out-Rodder TM has been tested by professional guides as well as by myself. The E-Z Out-Rodder TM has been used since 2004 with wire line for Striped Bass and Bluefish, as well as in the canyons for Tuna and White Marlin. The...

We realize that not every piece of tackle will fit into the footprint of our standard StowAway utility boxes. For this reason we've created a full line of specialty StowAway cases to house and protect your gear, no matter the size. Remove the hassle...

Plano's classic tray tackle box is a staple for every angler. You'll know it's a Plano when you hear the sturdy snap of the brass-bailed latch. The popular tackle box features trays with adjustable compartments and plenty of bulk storage below. On the lid,...

Introducing the Weekend Tackle Bag equipped with cutting-edge features for unparalleled functionality – the Molded Water-Proof Base ensures a robust, waterproof foundation, keeping your gear dry on wet docks, boat decks, and shorelines. This bag is a reliable companion in any weather condition.The Large...

Plano's classic tray tackle box is a staple for every angler. You'll know it's a Plano when you hear the sturdy snap of the brass-bailed latch. The popular tackle box features trays with adjustable compartments and plenty of bulk storage below. On the lid,...

The most recent design among the Plano family, the newly redesigned StowAway® was made with anglers in mind. A single latch design allows for faster opening and closure and includes a large reusable labeling area for further organization. Topping it all off with a...

The Plano StowAway(R) 3700(tm) stow was designed to keep your baits separated and safe in one place, protective features include Rustrictor corrosion and rust-preventive technology to keep out moisture. Adjustable compartments with rigid pre-cut dividers for simple, quick box setup and adjustments. Rustricor™ corrosion...

These days, it's not uncommon for a single fishing rod to cost hundreds of dollars. So, don't cut corners when it comes to transporting them. Our Rod Tube is stacked with protective features — a tough, water-resistant fabric exterior, dense, foam-padded ends protect rod...

These days, it's not uncommon for a single fishing rod to cost hundreds of dollars. So, don't cut corners when it comes to transporting them. Our Rod Tube is stacked with protective features — a tough, water-resistant fabric exterior, dense, foam-padded ends protect rod...

Plano's Guide Series waterproof cases are the best protection on the water. Cam-action latches and a Dri-Loc O-ring seal provide an airtight, waterproof environment so your valuables can travel with you worry-free. Even if they go overboard, contents stay safe in one meter of...

If your next fishing adventure involves air travel, make sure your treasured rods have adequate protection from drops and rough handling. Plano's Guide Series™ Airliner Telescoping Rod Tube extends from 47 inches to 88 inches, and can secure up to eight seven-foot rods. Plus,...

Shaft Quality 101. Jay Jigs shafts are made of 100% long lasting indestructible E-Glass. E-glass shafts are very powerful made of fiberglass and carbon mixture making them very strong, light and gives the shaft a slight shock absorbing flex. As well as having no effect...

Shaft Quality 101. Jay Jigs shafts are made of 100% long lasting indestructible E-Glass. E-glass shafts are very powerful made of fiberglass and carbon mixture making them very strong, light and gives the shaft a slight shock absorbing flex. As well as having no effect...

This tool was developed to push the fishing line away from rubbing or hitting the boat/motors while a fish is running back towards the boat. By pushing the line with the "V" section you can guide the screaming line away from the motors or...

Jay Jigs Custom Harpoons are the perfect size, at 7' 5" it is ready to go at all times. Made with the same 100% quality as all the products.  They store very well in rod holders or under the gunnel.  The shaft is the...

Features 2 rigged darts per bag Each dart comes rigged with a parachute cord 1 Lure bag included Compatible with harpoons with 3/8" diameter

An excellent size for all conditions. Can be fished in rough water or calm bays. A floating darter that is excellent for shallow water as it gets down to 3.5' on a steady retrieve. The side to side action gets the fish fired up. ...

The 3oz Needelfish is a sinking plug and is built to cast like a rocket.  This plug tends to stay down in the strike zone on the retrieve but can be worked on top as well . The needle is worked like a standard needlefish plug...

The 2oz Needelfish is a smaller sinking needle yet still casts a mile. This needle is perfectly balanced with a quick sink rate but can also be worked on the surface. This is a must have for the surf bag when fishing in the dark during...

The 1.35oz Pencil is a lighter topwater plug and durably built. The tapered design ensures a long and true delivery every cast. This pencil can be worked across the surface and has the action expected of an Alan Depalma custom plug. This plug is made of...

This small crank bait looks like a small beans, but it attracts an amazing variety and number of fish. Using 2 lb or 4 lb test line, surprisingly long casts are possible. This SNAP BEANS is an ultra small lure but an ultra large...

YoZuri SuperBraid 9 braid to the highly successful SuperBraid series. Eight PE strands are braided with optimal tension around a super strong core PE strand, and all strands are integrated into one line. The straight core strand makes SuperBraid 9 more durable & abrasion...

YoZuri SuperBraid 9 braid to the highly successful SuperBraid series. Eight PE strands are braided with optimal tension around a super strong core PE strand, and all strands are integrated into one line. The straight core strand makes SuperBraid 9 more durable & abrasion...

A Short SEABORG Adapter Cable that allows you to attach your BB3500 or BB7000 Battery to your Seaborg Reel through the use of the SEABORG Adapter Cable. The short, compact cable is easy to manage, all while delivering a true connection that is water resistant and delivers power from the BB3500 or BB7000...

Overview With vivid color changes every 33 feet, X9 FULLDRAG helps you track depth and distance out with precision when every meter matters. FULLDRAG MULTI COLOR XBRAID X9 FULLDRAG is engineered with eight tightly woven strands wrapped around a strong 9th core, delivering a...

Features Self-leveling, custom stainless steel ladder-lock lug straps Closed-cell EVA support pads with built-in ventilation Center-mounted safety handle for secure handling Memory foam lumbar and hip pads for added comfort Optimized for use with the Belt XL

AnglerCo Retractable Venting Tool – Precision Barotrauma Relief Needle Fish smarter, fish responsibly. The AnglerCo Retractable Venting Tool allows you to safely vent barotrauma and release fish without harm. Engineered with a corrosion-resistant aluminum body and stainless steel needle, this compact tool makes it easy...

AnglerCo Classic Dehooker – Best Stainless Steel Hook Remover Trusted by serious anglers, the AnglerCo Classic Dehooker is the ultimate heavy‑duty hook remover for both inshore and offshore fishing. Whether you're practicing catch‑and‑release or landing large predators, this durable, corrosion‑resistant tool ensures smooth, safe hook removal—every...

When you need to get down fast and trigger strikes from deep predators, the AnglerCo Imposter Jig is your go-to flutter jig for bottom fishing. With a bold pattern and wild head-first action, this lure mimics a distressed key forage species like the beeliner—one of...

These Tournament Series Fish Species pliers were designed for the everyday angler and have a corrosion resistant anodized coating. They feature replaceable tungsten carbide center cutters for braided line, fluorocarbon and monofilament. Does not include sheath with lanyard. T6-6061 Aircraft grade aluminum construction for...

The SHRYMP is a revolutionary soft bait that mimics the natural movement of shrimp, making it irresistible to predators. Whether you're fishing in shallow flats or deep waters, this versatile lure adapts seamlessly to any condition. Its natural sinking action and lifelike design attract fish with precision. The SHRYMP stands out as...

The SWYM PADDLETAIL is an innovative swimbait that combines lifelike action with cutting-edge rigging technology. Designed for versatility in both saltwater and freshwater, the SWYM mimics the movement of real prey with its unique paddle tail and triangular body. Its standout feature, the EZ-RIG system, allows anglers to rig the bait securely...

Fits 3/4" to 1 1/4" | Fresh Water and Salt Water Cush-It® All Species by Luna Sea is an all-around bruise stopper! All Species is a great option for smaller gamefish like musky, salmon, and catfish, but some anglers still use it for large,...

Fits 1" to 1 3/8" | Fresh & Saltwater Cush-It® Elite Bass and Cush-It® Big Bass are designed to cushion and float smaller inshore and inland fishing rods. Unique Benefit: Comfort & Protection – Prevents rod butt bruising and enhances fishing comfort Improved Performance...

Fits All Sizes | Salt Water and Fresh Water Cush-it® Big Game rod cushion protects anglers from brute force when fighting big gamefish and is great alternative to fighting belts. This a lightweight, durable foam rod accessory designed to absorb shock, protect your body,...

Built to outperform any other bladed jig, the Berkley Saltwater Slobberknocker combines innovative design and proven Berkley features in one fish catching package. Through exhaustive acoustic and vibrational studies, the Slobberknocker packs a punch where it matters most to fish. The through head design...

The Berkley Gulp! Ripple Mullet is set to change the game for jigging saltwater fishing scenarios. Featuring an aggressive ripple design that vibrates when ripped/lifted off the bottom and has subtle tail action on the fall. The Berkley Gulp! Ripple Mullet creates turbulence and...

The Berkley Gulp! Turbo Shrimp is the next evolution of shrimp imitations that is set to change the game for all saltwater fishing scenarios. Featuring a unique leg design that oscillates back and forward upon retrieval, the Gulp! Turbo Shrimp creates turbulence and vibration...

Bred from the relentless pursuit of intertwining scent dispersion and technique driven shapes, the Berkley PowerBait MaxScent Flux-Gill combines profile, innovation, and versatility to dominate pressured waters and entice the weariest bass. Scent dispersion is at the heart of the Flux-Gill, driving the unique...

The BKK LIVE BAITER-SS is a heavy-duty hook developed specifically for targeting king size gamefish with heavier lines both in fresh and salt water. Ideal for rigging live baits and cut bait such as squid or fish chunks. An offset point and SS coating...

Enhanced Z-Bend For Quick Rigging, Longer Holding, & Less Bait Damage Cold Forged Shank For Durability & Strength Wide Gap Texas Rigging, Shads, Flukes, Creature Like Softbaits

Gamakatsu’s Single 510 Hook has an open eye so it can be used as a replacement hook for spoons, plugs and other lures. The Single 510 features a sticky sharp curved point with an outbarb for fast penetration and secure hook ups.

Gamakatsu’s Straight Eye Shiner Hook is designed to fish live shiners, crawdads, and shrimp. The hook’s shape and light weight enhance the presentation of live baits. This style is also very popular for many different types of Catfish baits. Exceptionally sharp and forged for...

The Fat Minnow is the ultimate Epoxy Jig. It’s compact, shatterproof, and long-casting. Each jig has a 4X treble hook and an extra inline hook in every package, giving fisherman the option to choose. Try a Fat Minnow Epoxy Resin Jig today and fish...

The Blocker 2mm Thin Neoprene allows for enhanced Feel and Dexterity while providing a warm and dry environment for your hands. Perfect for those chilly, windy, damp days when our heavier glove is too much. Slit opening on Index fingers and Thumbs for knot tying, screen...

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...

Strike King’s Final Copy Swimbait is an overachiever that boasts durability and versatility. The Final Copy has a magnetic, internal harness that is imbedded within the swimbait to ensure longevity and resistance to tears and rips in the soft plastic for long-lasting performance and...

The Strike King Final Copy Weedless Swimbait is the ultimate companion for anglers seeking durability, versatility, and performance. Crafted from extremely durable TPE material, this bait is built to last, enduring fish after fish without tearing or wearing out. It retains the same exceptional...

The Strike King Clickin’ Chickin redefines what anglers can expect from a plopper-style bait, delivering innovation like no other lure on the market. Equipped with a cutting-edge MagTap™ rattle chamber, this lure produces an unparalleled knocking sound, sealing its place as a game-changer in...