Black Friday 2025

The SWYM PADDLETAIL is an innovative swimbait that combines lifelike action with cutting-edge rigging technology. Designed for versatility in both saltwater and freshwater, the SWYM mimics the movement of real prey with its unique paddle tail and triangular body. Its standout feature, the EZ-RIG system, allows anglers to rig the bait securely...

More than your average trout spoon, the Presso Rave 2 boasts key fishing catching features.The body of the spoon is molded with a deep cup to grab more water, giving the bait a consistent side to side kick pattern that remains consistent whether the...

The perfect pocket-sized organizer for the angler on the move.  Made of durable nylon and outfitted with an oversize plastic zipper to keep your lures safely housed and allow airflow to keep them dry-preventing rust. A convenient oversized pull-tab makes for easy access even with...

The treatment of your equipment directly affects their performance, for better or worse. Protect your equipment and your fishing success with Daiwa’s all new protective spinning reel covers. Constructed of quick-drying and tear resistant chloroprene sewn together with strong nylon stitching for years of...

The new Daiwa Tackle bag is the perfect compliment to anglers of all fishing styles. Whether you need to store bulky hard baits, leader spools, frozen bait, or even clam-pack soft plastics, this collapsible tackle bag will protect your gear and help keep you...

With anglers looking for more convenient protection for their tackle, a new and smaller size of D-BOX was born. The new D-BOX small size gives angler ample amounts of storage and customization options while conserving space within the angler backpack, travel bag, or bait locker....

The 5” Dirty Boxer is the curly tail grub you’ve been waiting for. It’s very durable and never fights fair. Available in 10 colors Six baits per package Scent Release Level = Heavy Weight

The Berkley Gulp! Nemesis Prawn Curl Tail has a finely tuned curled tail that works at super slow retrieve speeds. Heavily spiked prawn shapes head and faceted body that creates maximum turbulence and scent dispersion of the proven Gulp! formula and turbulence in the...

Giant Killing for your Victory! Brushed up the dynamite operability and total performance of power, balance and etc. by mounting latest Cross Force process and FUJI K-series frame & latest S-SIC rings. Casting, Jigging, Light jigging and Slow pitch jigging series debuted behind basic series....

Giant Killing for your Victory! Brushed up the dynamite operability and total performance of power, balance and etc. by mounting latest Cross Force process and FUJI K-series frame & latest S-SIC rings. Casting, Jigging, Light jigging and Slow pitch jigging series debuted behind basic series....

A New Jigging Rod with Exceptional Bending Performance! Designed with a Low-Response Concept, this rod minimizes recovery speed, reducing the energy transferred from the blank to the lure. The result? A lure that moves only as much as needed—giving you precise control. Traditionally, jigging rods...

The Engel Live Bait Pro is a high-quality bait storage system that is designed to keep your live bait fresh and lively for extended periods. This system comes with a rechargeable aerator that helps to maintain a constant flow of oxygen, ensuring that your...

The Engel Live Bait Pro is a high-quality bait storage system that is designed to keep your live bait fresh and lively for extended periods. This system comes with a rechargeable aerator that helps to maintain a constant flow of oxygen, ensuring that your...

NEW Extra-Large Rechargeable Aerator! Engel’s all-new XL Lithium-Ion rechargeable live bait bubbler is recommended for live bait buckets or boxes larger than 19Qts  Rechargeable Lithium-ion Battery 48-hour battery life on low / 36-hour on high (72h on intermittent) 3 x 2000mAh Lithium-Ion Batteries (6000mAh total)...

Introducing our revolutionary NEW Engel High-Performance Backpack Cooler. What separates the Engel High-Performance Backpack Cooler from its competition is the fact that the Engel BP25 is entirely welded while most of its counterparts are sewn. By welding all seams, warm air is kept out,...

* NOTE THESE ARE SOLD AS INDIVIDUAL PIECES, NOT SETS * Engel High Performance Hard Cooler Replacement Latch Assembly Fits all Engel High Performance Roto-molded Coolers These draw latches have a unique adjustable feature - enabling the customer to adjust the tension on the latch...

  Pack Size: 1pk

The Striker® Impulse Packable Rain Pant offers unbeatable weather protection without compromising comfort or mobility. Crafted with 10K/10K waterproof/breathable technology and 2.5-layer construction, these pants keep you dry while promoting airflow with a 3D print for enhanced breathability. Fully seam-sealed for maximum waterproofing, the...

Hand-tied reversing skirts with a leadhead center using a high quality synthetic hair with strips of mylar material for flash .  Also available in lead weights of 1/8, 1/4, and 1 ounces. The 1 ounce heads feature decal eyes and a 2-color paint scheme. In addition to unrigged...

Our Gaffer Candy skirts are nylon hair tied over a squid skirt. In the Cape Hatteras to Morehead City area these have long been known to local captains as “lanterns”.  We named them for what they catch best, gaffer dolphin!  They work well on tuna...

Rigged on mono with an 8/0 Mustad hook, this amazing new lure can be used with or without bait. Troll it on light to medium tackle inshore, or heavier gear offshore. Perfect for Mahi, Blackfin, & Sailfish.

Tacky nylon floss. Great for rigging bait and tying skirts. Available in Natural, Red, or Black in 30#, 50#, or 70# test. Sold in 1/4, or 1/2 pound spools.

Premium vinyl construction to store all your jigs with easy access. 5 Velcro separated compartments and a buckle latch top that can be opened to allow anglers to organize tackle to fit their specific needs. Now you can keep all your jigs organized and tangle...

Premium vinyl construction will keep your tackle and plastics dry. Sturdy corrosion-resistant zippers. Daiwa Tackle Binders also includes (5) resealable zippered isinglass separated compartments that won’t rip or tear out that can be removed to allow anglers to organize tackle to fit their specific...

This waterproof dry bag backpack is made from tarpaulin/nylon with PVC coated material with rollover design water proof closure keeping all your belongings safe and dry. This bag also features a small waterproof zipper compartment and comfortable straps with strong construction.   MODEL SIZE DESCRIPTION...

The D-Vec Tactical View Lure Covers are the only see-through lure wrap in the industry. The unique clear-view design allows you to immediately identify each lure and rig. A tough Marine-Grade Isinglass will not cloud or crack over time. Reinforced Hook and Loop Attachments assure...

These soft-sided coolers come in 36 pack, 24-pack and 12-pack sizes. Collapsible and made of heavy-duty vinyl small zipper compartment with a durable leak-proof no seam liner to keep your items cool. MODEL SIZE DESCRIPTION COLOR DCCS-24C-GRY 17 x 14 x 9 D-VEC SOFT...

These tackle boxes have tons of storage. The large top pocket will hold five 3600 sized trays (Medium) or five 3700 sized trays (Large). Molded sunglass holder, 2 zippered side pockets on the back, cell phone/GPS holder on front and plier holder on both...

Daiwa’s versatile jig tote that holds an assortment of lures. The 1-inch and 1 ½ -inch jig slots can hold a variety of jigs, spoons and hardbaits. Additional gear can be stored in the roomy Side Compartments. A broad Shoulder Strap carries the load...

From top to bottom, Daiwa’s Boat Bag is meticulously designed and constructed of only the best materials. Beginning with the outer material, the Boat Bag features an incredibly durable and waterproof marine grade vinyl. Not water resistant, but waterproof. The marine quality, double-zippered top is...

Power cord with alligator clip battery connectors fits all Dendoh Power Assist Reels (except MP3000)

Daiwa’s new range of tackle trays, D-BOX has been designed and developed to produce a cohesive range of purpose-built storage perfectly suited to the modern angler. Available in a range of sizes & depths, Daiwa’s D-BOX range is made by recyclable plastic, a low-impact material...

The key to efficient tackle organization is having everything in its place. These bags enjoy a Clear View which enables easy identification of contents. The bags come in three sizes Medium, Large and Extra Large. The Marine Grade Isinglass is tough, durable and scratch-resistant. The pouch dimensions are Well-suited for Packaged Soft Plastics. These Water Resistant bags...

Acme Kastmaster Plain Lures - Kastmaster’s balance produces wild action without line twist! Because of its aerodynamic design, it’s the master distance caster, and catches fish from pan-sized trout to bragging-sized stripers – in fresh and salt water. The Kastmaster is precision machined. It...

The Atomizer has a unique top water action that makes an incredible amount of noise and creates a surface commotion simulating a predator attacking schooling baitfish. It can also be fished effectively as a sub-surface swimmer. It is efficient when fishing for tarpon snook,...

Since 1956, the Striper Swiper has caught millions of fish since its conception over 45 years ago. Don’t let its name fool you. It is deadly on all species of fish; redfish, tarpon, bluefish, tuna, roosterfish and all types of jacks have fallen prey...

Experienced ice anglers know that vertical jigging with Acme spoons is one of the most effective ways to target trophy fish under the ice. When jigged with quick, short lifts of the rod, the Sidewinder darts upwards and falls with a fluttering action that...

Enhance the protection and organization of your reels, line, cameras, and other accessories with Daiwa new DVEC Reel Bag. Designed with customizable velcro panels, this bag allows anglers to change the size and shape of the pockets within the bag for various reel sizes...

Introducing the big brother of the FA Shad family, the FA Shad 100S. This unique saltwater sinking hardbait features Daiwa’s vibrant Lazer Impact design and a variety of retrieve-actions. Lazer Impact design delivers anglers the ultimate visual drawing power. The unique structures within the...

One of the most fished soft plastics around began its life at Storm in 2002. The soft outer body, the holographic swimming’ flash foil and the I-bolt secured holographic “WildEye” set the standard by which all others are measured. Many have tried, but none...

The VMC® Octopus design is the most versatile design in our product line. It offers trout, salmon, steelhead, walleye and saltwater livebait fishermen the best possible price/quality ratio. The VMC® Octopus comes in many colors including fluorescent colors and VMC® unique Saltwater resistant Perma...

Handy one drop lube in a convenient squeeze bottle.

Power cord connectors for all Dendoh Power Assist Reels (DCPN fits Tanacom, DPCP fits Seaborg/Marine Power). 

Developed with the demands of the seasoned fisherman in mind, these tools are well-suited for their important role in landing and releasing gamefish and cutting line both mono and braided. With a choice of 6” and 8” longnose pliers. These tools are designed for...

The tools are constructed from an alloy that is 10% Harder on the Rockwell C Scale than a traditional carbon steel tool. The Cam Pliers are 8-inches in length. They utilize a unique cam design that applies 80% more leverage to the gripping and...

Daiwa has designed these micro split-ring pliers to be a step above the rest. Built to fit into small to micro split-rings that you find in both bass, trout and smaller lures. This tool allows you to grab the spit-ring and hold it firmly...

Daiwa’s sinking and fast sinking Salt Pro Minnow Bullet has a tight S action to imitate a real fish swimming. Originally designed for surf fishing for striped bass but versatile to catch many other varieties of gamefish. Sinks level to produce many bites on...

The Daiwa Dr Minnow Jointed Sinking Jerkbait is a meticulously designed lure for avid anglers, boasting an innovative jointed body for life-like swimming action. At 2 inches in length and weighing a mere 7/64 ounces, this compact yet effective jerkbait is perfect for targeting...

The Daiwa Deckhand Kit offers great value by bundling 3 Daiwa tool items together. Deck Hand Kit With Pliers & Cutter - 6 in. Diagonal Cutter, 6 in. Needle Nose Pliers.