-
Rapala Jointed Shallow Shad Rap LuresVendor:RapalaRapala Jointed Shallow Shad Rap Lures - The slightly exaggerated rattlin' and suspending action of the Jointed Shad Rap, now with a shallow diving lip. The near the surface, struggling action perfectly imitates a baitfish in distress. Even at the slowest of speeds the...
- $8.99
$8.99- $8.99
- Unit price
- per
-
Z-Man Slim SwimZ SwimbaitsVendor:Z-ManZ-Man Slim SwimZ Swimbaits - This downsized ElaZtech swimbait delivers the incredible softness, swimming action, and 10X Tough durability of its larger brethren in a smaller package. Featuring Z-Man's exclusive curved paddle tail, its small size is ideal for crappie and white bass, but...
- $5.09
$5.09- $5.09
- Unit price
- per
-
Z-Man Mag SwimZ SwimbaitsVendor:Z-ManZ-Man Mag SwimZ Swimbaits - You asked for it, we delivered! For several years, big-water anglers have been requesting a super-sized swimbait with the unparalleled action and durability of our ElaZtech material. Enter the Mag SwimZ, a full-bodied, 8-inch swimbait ideal for targeting larger salt-...
- $11.49
$11.49- $11.49
- Unit price
- per
-
Keitech Custom Leech SoftbaitsVendor:KeitechThe Custom Leech is a new offering from your friends at Keitech. The segmented body provides remarkable life-like action. The dual injected colors are some of our best yet! Loaded with Strong Squid scent! Rig it flat to mimic a Leech or sideways to emulate...
- $5.99
$5.99- $5.99
- Unit price
- per
-
Tactical Anglers BombPopper LuresVendor:Tactical AnglersTactical Anglers BombPopper Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & more! These quality plastic hard baits are a popper that you cast as far as you can and retrieve with an occasional pop or two before each crank....
- From $16.99
$16.99- From $16.99
- Unit price
- per
-
Berkley PowerBait The Champ SwimmersVendor:BerkleyBerkley PowerBait The Champ Swimmers - Designed by two time Bassmaster Classic winner Jordan Lee, the Berkley PowerBait The Champ Swimmer features a lifelike profile and high-definition colors that mimic real bait. Proven deadly on bass and walleye! Its large thumping paddletail displaces more...
- From $8.99
$8.99- From $8.99
- Unit price
- per
-
Berkley PowerBait The Champ MinnowsVendor:BerkleyBerkley PowerBait The Champ Minnows- Designed by two time Bassmaster Classic winner Jordan Lee, the Berkley PowerBait The Champ Minnow features a lifelike profile and high-definition colors that mimic real bait. Its anatomically correct tail mimics live baitfish and is deadly on bass and...
- From $7.99
$7.99- From $7.99
- Unit price
- per
-
Berkley Gulp! Floating Trout WormsVendor:BerkleyBerkley Gulp! Floating Trout Worms - The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! FEATURES Shorter, fatter trout-attracting worm Unique shape is great for wacky rigs...
- $8.99
$8.99- $8.99
- Unit price
- per
-
Berkley Cutter 110+ JerkbaitsVendor:BerkleyBerkley Cutter 110+ Jerkbaits - Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits...
- $8.99
$8.99- $8.99
- Unit price
- per
-
Berkley Cutter 90+ JerkbaitsVendor:BerkleyBerkley Cutter 90+ Jerkbaits - Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits...
- $8.99
$8.99- $8.99
- Unit price
- per
-
Blue Water Candy Striper Teaser ChainsVendor:Blue Water CandyBlue Water Candy Striper Teaser Chains are three ½ oz. hair and bling teasers rigged on 100# mono with a coastlock swivel to attach your favorite parachute or bucktail!
- $20.99
$20.99- $20.99
- Unit price
- per
-
Tony Maja Trolling Bungee SystemVendor:Tony MajaTony Maja Trolling Bungee System - Add a life like pulsating action to your downrigger baits. The Tony Maja trolling Bungee System easily attaches to the back of your downrigger weight, the bungees causes the lure or bait to pulsate through the water with...
- $32.99
$32.99- $32.99
- Unit price
- per
-
Tsunami Silicone Skirt JigsVendor:TsunamiThe all new Tsunami Silicone Skirt Jigs were designed to be a fluke’s worst nightmare. Featuring tough yet supple silicone skirts with glow in the dark tentacles that provide for a lifelike action, with the durability to take on repeated strikes from doormat flounder....
- From $5.25
$5.25- From $5.25
- Unit price
- per
-
Daiwa 2026 SP Minnow Long Cast HDVendor:DaiwaTrophy Striper anglers have been asking for a beefed-up version of the famous SP Minnow for too long and now it’s here. The new SP Minnow LC 150F HD sports the features every big fish lure needs. This upgraded version of the SP...
- $25.99
$25.99- $25.99
- Unit price
- per
-
Tommy's Tackle Blackfish Sauce Fish AttractantVendor:Tommy's TackleBlackfish Sauce™ is built for structure fishing and blackfish which rely heavily on scent to locate food around rocks, wrecks, pilings, and mussel beds. This crab and shellfish-inspired blend was designed to cling to jigs and artificials commonly used for tautog in addition to...
- $9.99
$9.99- $9.99
- Unit price
- per
-
The Jigbox Rig BoardsVendor:JigboxKeep your rigs organized, protected, and ready to fish with our high-performance Rig Board. Designed with a durable molded plastic casing and a premium EVA foam insert, this board securely holds your pre-tied rigs in place while preventing tangles and damage. Measuring 12" long...
- $12.99
$12.99- $12.99
- Unit price
- per
-
The Jigbox RigboxsVendor:JigboxKeep your setups organized and ready with the Rigbox - a self-contained solution for storing terminal tackle and pre-tied rigs in one compact case. Designed for efficiency, on one side it features three molded compartments for terminal tackle and a built-in EVA foam board for...
- $50.99
$50.99- $50.99
- Unit price
- per
-
Nomad Live Ops 4" Double Down JerkshadsVendor:NomadIf you are ready to double down on catching, The Ultimate Split tail jerkshad has arrived. With an action unlike anything else the Double down performs in every situation you can use a Jerkshad. The body cut out, offset split tail, tail wings on...
- $7.99
$7.99- $7.99
- Unit price
- per
-
Tsunami Holographic 9" Swim ShadsVendor:TsunamiTsunami Holographic Swim Shads lead the cutting edge of sportfishing. Tough, Life like bodies, attention grabbing color patterns, reflective holographic foil and realistic swimming action add up to make these baits irresistible. They're almost unfair to the fish! Features: Natural fish attracting holographic colors...
- $10.99
$10.99- $10.99
- Unit price
- per
-
Shimano Gravitator 220SS Glide BaitsVendor:ShimanoShimano's Gravitator 220SS ratchets glide bait technology to the next level, featuring innovative design enhancements that provide unique on-water utility and unparalleled performance. Equipped with ARMABOOST technology, the Gravitator 220SS improves casting distance over conventional designs by folding the lure into a more aerodynamic...
- $49.99
$49.99- $49.99
- Unit price
- per
-
Jackson Resist LuresVendor:JacksonEfficiently reach long distances with a high response rate Designed for distance and pin point accuracy. Buoyancy enhances response and maintains lightness even with strong wave action. No loss of flashing from intense use. Satisfies capricious requests of trout anglers. Floats and dives quickly...
- $18.99
$18.99- $18.99
- Unit price
- per
-
Strike King Sexy Bug Soft Plastic BaitVendor:Strike KingThe Strike King Sexy Bug is a game-changer for anglers looking to outsmart fish, even in the toughest conditions. Its enticing design is specifically engineered to attract more bites when the waters are quiet, or fish are hesitant. Featuring a ribbed and cuffed body,...
- $7.49
$7.49- $7.49
- Unit price
- per
-
Strike King Hog Father Jr GlidebaitVendor:Strike KingThe Hog Father Jr., built in partnership with Tater Hog Custom Lures to replicate the Original Hog Father design, sets a new standard for big swimbait fans. Measuring 7 inches in length, this versatile glidebait performs flawlessly across a range of retrieve speeds, from...
- $44.99
$44.99- $44.99
- Unit price
- per
-
Boone Feather Trolling Jit Kit 4pkVendor:BooneThe Boone Bait Co. Feather Trolling Jig is an absolute killer on sailfish, dolphin, tuna, wahoo, and yellowtail. A package of four lures gets you started off right.
- $36.89
$36.89- $36.89
- Unit price
- per
-
Shimano World Minnow Flash Boost JerkbaitVendor:ShimanoDetails: The World Minnow 115SP suspending jerkbait comes packed with Shimano lure technologies to make it the ultimate jerkbait on the market. The World Minnow 115SP utilizes Shimano's FLASH BOOST technology to emit an enticing flash during the retrieve while mimicking a wounded baitfish...
- From $19.99
$19.99- From $19.99
- Unit price
- per
-
Nomad Riptide 200 Slow Sinking StickbaitVendor:NomadThe RIPTIDE 8” Slow Sink stickbait is the ultimate sub surface stickbait for Kingfish, GTs, Tuna and Mackerel. It has been designed to suspend when paused on the retrieve, to mimic a wounded baitfish. The placement of the internal weights creates an incredible side-to-side action, with...
- $39.99
$39.99- $39.99
- Unit price
- per
-
Rapala Skitter V BaitsVendor:RapalaThis topwater bait features an exclusive design that radically alters the action of the lure. V-hull body design combined with tail weighted balance allows the lure to cut quick with the snap of the rod, ending with a soft, long glide on slack line.
- $12.49
$12.49- $12.49
- Unit price
- per
-
Rapala CountDown LuresVendor:RapalaLike all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanup Craw™ is the ultimate bass snack. Back ribs allow the angler to rig either side of bait...
- From $9.49
$9.49- From $9.49
- Unit price
- per
-
Panther Martin Classic Holographic SpinnersVendor:Panther MartinThe unique and natural holographic lure colors shimmer and sparkle in the water, especially when struck by sunlight. The spinning, vibrating action of Panther Martin holographic spinners attracts fish in all kinds of fishing conditions. Great for trout, bass, pike, salmon and many others....
- From $5.39
$5.39- From $5.39
- Unit price
- per
-
Booyah Elite 3 Pack Lure KitVendor:BooyahThe BOOYAH Elite 3 Pack answers all questions about what lure do I need to throw today. This elite kit features 3 top-performing models in the BOOYAH line in colors that excel across the country. The BOOYAH Boss Pop in Bone Shiner provides a...
- $18.99
$18.99- $18.99
- Unit price
- per
-
Keitech Tungsten Mono Guard Jig HeadsVendor:KeitechThe Keitech Tungsten Mono Guard Spin Jig is the king of finesse jigs. The Tungsten compound tear drop head with 1 mono weed guard allows the angler to fish various cover with remarkable efficiency. The Mono Guard is highly snag-resistant and weedless. The Guard...
- $7.29
$7.29- $7.29
- Unit price
- per
-
Keitech Model I Tungsten Casting JigsVendor:KeitechThe Keitech Model I Tungsten Casting Jig has many features not found in your ordinary bass jig. The Tungsten tear drop powder coated head is perfectly balanced; it penetrates cover and does not roll over. The hand tied 150 strand skirt is produced from...
- $7.99
$7.99- $7.99
- Unit price
- per
-
Strike King HardlinerVendor:Strike KingIf you’re looking for action that will trick any bass into biting, look no further than the Strike King Hardliner. This flatsided crankbait feels like an old, familiar favorite with a fresh appearance and an undeniably irresistible, tight wobble that bass can’t resist. The...
- $11.99
$11.99- $11.99
- Unit price
- per
-
Strike King 3X Z-Too 3.5" Soft JerkbaitVendor:Strike KingThe ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...
- $5.99
$5.99- $5.99
- Unit price
- per
-
Megabass Dark Sleeper 3" Soft SwimbaitVendor:MegabassThe DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like deployment as a bottom-bouncing swimbait....
- $8.99
$8.99- $8.99
- Unit price
- per
-
Megabass Dark Sleeper 2.4" Soft SwimbaitVendor:MegabassNow available in a snack-sized 2.4″ package, DARK SLEEPER is ready to target highly pressured waters, river systems and tough sight-fishing situations. DARK SLEEPER’s soft fin shields the top hook on both sides, camouflaging the top hook design, gently deflecting potential snags, and tricking...
- $7.99
$7.99- $7.99
- Unit price
- per
-
Megabass Popmax Topwater HardbaitVendor:MegabassBased on a Yuki Ito hand-carved original, the Megabass PopMax topwater lure ups the ante of the well-respected Megabass Pop-X with a larger body and redesigned gill-system. The PopMax features a unique gill system that consists of six water intakes and a water chamber, creating life-like...
- $21.99
$21.99- $21.99
- Unit price
- per
-
Megabass Griffon MR-X Bait Finesse HardbaitVendor:MegabassA downsized version of the storied Japanese crankbait, the MR-X GRIFFON BAIT FINESSE exhibits super high-pitch action and pinball deflections to dominate rocky structure and challenging bite situations in the 7ft range. With a round lip and sculpted hydrodynamic form, GRIFFON’s deflection recovery is...
- $15.99
$15.99- $15.99
- Unit price
- per
-
Megabass Deep-Six Deep Diving CrankbaitVendor:MegabassThe Megabass DEEP-SIX was designed to trigger bites at depths of 16ft – 19ft, even under tough conditions. This range is made possible by a unique, super thin lip that slices through currents, and maintains the ideal balance required for a steep dive angle....
- $19.99
$19.99- $19.99
- Unit price
- per
-
Berkley Magic Swimmer Freshwater Jointed HarbaitVendor:BerkleyMeet the latest iteration of the Magic Swimmer series, now optimized specifically for freshwater species. The Freshwater Berkley® Magic Swimmer delivers the same revolutionary design and action, now in new optimized colors and sizes for freshwater application. Say goodbye to the need for custom painting - say hello to the all-new Freshwater...
- $16.99
$16.99- $16.99
- Unit price
- per
-
American Baitworks FT Swimbait 2/0 Jig HeadsVendor:American BaitworksRealism and performance are what drove us to build FT Swimbait Head. Performance starts with the FT proprietary no-slip trailer holder which keeps your soft plastics practically locked to the premium Gamakatsu Jig Hook = Bass can no longer pull your bait down or...
- $4.49
$4.49- $4.49
- Unit price
- per
-
Strategic Angler Espada Floating Series LuresVendor:Strategic AnglerThe Espada series is a true-to-life sized lure inspired from Pacific Saury and Ballyhoo. Expert anglers will find this lure extremely versatile since its action can be modified to fit their needs. Available in both floating and fast-sink, the Espada series is a must have lure for...
- $105.99
$105.99- $105.99
- Unit price
- per
-
Strategic Angler Espada Sinking Series LuresVendor:Strategic AnglerThe Espada series is a true-to-life sized lure inspired from Pacific Saury and Ballyhoo. Expert anglers will find this lure extremely versatile since its action can be modified to fit their needs. Available in both floating and fast-sink, the Espada series is a must have lure for...
- $105.99
$105.99- $105.99
- Unit price
- per
-
Berkley PowerBait Floating Mice TailsVendor:BerkleyBerkley PowerBait makes novice anglers good, and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much - it entices the most wary fish and gets them to...
- $5.99
$5.99- $5.99
- Unit price
- per
-
Jackall Rerange 110 Suspending JerkbaitsVendor:JackallThe Jackall Rerange series of baits feature the TG Zero Friction weight transfer system that shifts 20% of the lures weight during the cast. The weights of the TG Zero Friction system within the Rerange are fluororesin coated to allow for the weights to...
- $20.99
$20.99- $20.99
- Unit price
- per
-
Rapala CrushCity The Mayor Soft Plastic SwimbaitVendor:RapalaTo lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait you can leave tied on all season long to handle almost any situation on...
- From $6.49
$6.49- From $6.49
- Unit price
- per
-
American Baitworks Netbait Paca Chunk 3" Jig Trailer w/ BaitfuelVendor:American BaitworksAmerica's favorite jig trailer and the official OG of a flapping/swimming craw trailer, the Paca Chunk will add vibration and action to your jig - try it on our Freedom Tackle Swim Jig.The Paca Chunk can be used as a jig trailer or fished...
- $3.79
$3.79- $3.79
- Unit price
- per
-
Rapala OG Deep Tiny 7 CrankbaitVendor:RapalaFrom a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like...
- $12.49
$12.49- $12.49
- Unit price
- per
-
Blue Fox Glow Skirt KitVendor:Blue FoxFish are attracted to the glow in the dark skirt and Flashabou Fibers that reflect light. Built with a super sharp and tough VMC® hook. The chrome Colorado style spinner blade allows for greater lift. Jig heads are interchangeable. Glow in the Dark Skirt...
- $9.49
$9.49- $9.49
- Unit price
- per
-
Nomad Riptide 155 Floating StickbaitVendor:NomadThe RIPTIDE 6” floating stickbait is an ideal floating surface stickbait. It floats with a tail down position and has an extremely erratic side-to-side ‘S’ shaped action when retrieved with a long sweep of the rod. It can also be fished in a twitched “walk the...
- $25.99
$25.99- $25.99
- Unit price
- per
JOIN OUR MAILING LIST
Sign up for exclusive discounts, offers, & product news!