Freshwater Bass

The Tranx features a revolutionary design and shape that provides the comfort of low-profile reel with the capacity of a conventional reel. The Tranx is offered in High Gear (HG) and Power Gear (PG) models to cover a wide range of applications.   SKU GEAR...

St. Croix 2022 Trout Series Spinning Rods - Trout specific spinning rods built for durability. Slim profile split grip handle configurations decrease weight while perfecting balance. Trout Series brings an array of lengths, powers, and specific actions to anglers looking for sensitivity, controlled performance...

Strike King Red Eyed Shad 1/2oz Lipless Crankbaits - The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D...

Heddon Zara Puppy Lures - he Heddon Zara Puppy brings all of the advantages of a Zara Spook to a smaller package that appeals to gamefish of all sizes. Walk the puppy for big fish! At just 3-inches in length, the Puppy is a...

Gary Yamamoto 4" Senkos - When it comes to freshwater bass fishing, these soft plastic worms are the best of the best. Fish these wacky style, Carolina rig style, on a non-weighted worm hook, and so many other ways in which you'll catch bass after...

Rapala X-Rap Saltwater Jerkbaits - The X-Rap Saltwater Lures are designed for trolling or casting. Trolls with classic Rapala "wounded-minnow" wobble. Rip it for extreme, erratic Slashbait attraction. X-Rap Slashbait Action Textured Translucent Body Internal Long-Cast Mechanism 3D Holographic Eye VMC Perma Steel Hooks Perfect...

Rapala Shadow Rap Shad Deep Jerkbaits - The Shadow Rap Shad breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of...

Berkley Natural Scent Trout Baits makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you...

Conical ribs firmly anchor weight in place without damaging plastic. Insert weight into head or tail of plastic for desired action. Models: HMWW116, HMWW18, HMWW316

Just when you thought the in-demand Tatula reel family couldn’t get any better, Daiwa unleashes the new Tatula 300, a true 300-size reel for throwing big bass baits. Daiwa’s progressive product development team redesigned the new Tatula to bring anglers a slightly larger option...

With a rare combination of high performance and value, it’s no secret why the Premier® series has been the most popular U.S.-built rod for decades. Available in 38 spinning models, there is a rod for every freshwater species out there. PREMIER® SPINNING RODS feature:...

2026 MEGABASS CONCEPT ALBUM BOX – POPX 39TH ANNIVERSARY Thirty years ago, the POPX changed surface fishing forever. To honor three decades of the topwater legend, Megabass presents the POPX 30th Anniversary Concept Album Box — a collector set built for anglers who know exactly...

The Quantum® Merit™ Reel redefines affordability and performance, offering premium features typically reserved for higher-priced reels. With Sealoq™ 6 technology, the reel is sealed to IPX6 standards, safeguarding its gear box and drag system against water, salt, and sand. The CFX200™ Carbon Fiber Extreme...

The Curado 150 delivers trusted performance with advanced features. The SVS Infinity braking system offers consistent spool control with an external knob for on-the-fly adjustments. An ultra-thin MGL Spool III reduces inertia for smoother, more precise casting—even with lighter lures. Built around a rigid...

REVROS is it now has a ZAION V body which is simultaneously lighter and a lot stronger than what other manufacturers are using at this price-point, typically a nylon-based graphite. This is true carbon resin graphite. It also keeps all the bearings and gears...

The Under Spin Head Mini features Gamakatsu’s premium size 1 Finesse Heavy Cover 60-degree hook, the wide gap design means you can still rig bulkier plastics and have plenty of bite. Ideal for smaller finesse presentations, the head profile is streamlined to glide through...

The VISION ONETEN Jr. packs the tournament-winning characteristics of the immensely successful VISION ONETEN jerkbait into a 98mm (3.85in) frame, generating more action per inch than even its larger sibling. The VISION ONETEN Jr. has been carefully benchmarked against the VISION ONETEN, and has...

The Z-Man Rattle-Snaker ‘magically’ implants your favorite ElaZtech baits with rattle attraction or extra weight. Patented tool design allows for precision insertion of rattles and weights into bodies of ElaZtech and standard soft plastic baits via stainless steel insertion needle and pushrod. Built-in storage...

Shimano Armajoint 190SF 20% OFF All sales are final. No return or exchange accepted. Shimano designed the ARMAJOINT 190SS FB to solve the challenges of casting a big jointed swimbait in search of trophy fish. Lure engineers leverage Shimano's proprietary ARMABOOST technology to significantly...

One of the most versatile Ice Fishing Lures on the market. With its hollow construction, Dynamic was able to create the perfect combination of sound and action that anglers depend on in the winter months. This vertical jigging lure was created specially for trout...

60 degree shallow depth blade runs surface to 2 feet. Great for skinny water, the Vibrax® Shallow works over shallow structure or when fish are surface feeding with precise and irresistible action. Tinsel and calf tail convert the wary. Dressed tail adds size to...

Forged from over 30 years of Curado performance and durability, the new Curado 200 M inherits the latest Shimano reel technologies to provide enhanced castability with heavier lines and lures in any power fishing situation. Expanded line capacity comes without compromise as the Curado...

Daiwa Tatula SV TW 70 Baitcasting Reels - The new Tatula SV70 reel with an all-new frame size to be the smallest, lightest, and most palmable Tatula SV reel the company has ever introduced. The amazing new Tatula reel is one of the lightest,...

Daiwa QZ 750 Spinning Reels - The unique 750 Size has many different applications for serious trout, panfish and ice fisherman. The Light Body is strong yet balances well with delicate, ultra-light rod bends. The operation is smooth with 6 Ball Bearings throughout the small...

Panther Martin Best of the Best 6 Pack - These are the 6 best and most popular Panther Martins that we sell. They are sure to catch you more trout, bass, pike, perch, crappie, salmon, steelhead and walleye than ever before. Panther Martin spinners feature...

Eagle Claw Barrel Swivels with Interlock Snaps - Black barrel swivels with an interlock snap in a resealable package

Eagle Claw Barrel Swivels - Black barrel swivels in a resealable package

Rapala X-Rap Prop Lures - The X-Rap Prop marks the X-Rap families entrance into this productive category. Stainless Steel Props create X-size noise and splash, while counter-rotating design stabilize and keep you on a straight track back. Stainless Steel Propellers Counter-Rotating Design Tracks Straight...

Z-Man TT Lures SnakelockZ Jigheads - Designed for snag-free fishing in both fresh- and saltwater environs, the SnakelockZ allows anglers to fish swimbaits, shads, worms, or craws through all types of cover thanks to its streamlined, bullet shaped head and weedless design. Armed with...

Z-Man Finesse ShroomZ Jigheads - Designed to be paired with the Finesse TRD, Finesse ShadZ, TRD TubeZ or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead sports a custom wire keeper welded onto the hook shank that not only makes...

Berkley PowerBait Power Floating Trout Worm - Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

Berkley PowerBait Pit Boss - Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

Berkley PowerBait Power Nuggets makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the...

When the fishing gets tough, sometimes downsizing your presentation is the key to getting bites. The VMC Finesse Half Moon Jig can be used in much the same way you would a shaky head. The hollow back of the Half Moon Jig Head allows...

VMC Tungsten Drop Shot Ball Weights offer an increased hardness that results in improved feel for structure and light bites. 35% smaller profile than lead means better cover penetration with fewer snags. Easy connect line pinch allows weight to release when snagged, loosing only...

An addition to the highly-touted family of SLX reels, the SLX MGL 70 features Shimano’s low inertia MGL Spool in an ultra-compact 70-size reel. The MGL Spool excels in the castability of both finesse and heavy lures, while the compact size of the SLX...

The Quantum® Merit™ combos are designed to elevate your fishing experience by combining durability, performance, and outstanding value. With innovative Sealoq™ 6 technology, these reels are sealed to IPX6 standards, delivering exceptional protection against water, salt, and sand. This advanced sealing ensures your gear...

Fits 1" to 1 3/8" | Fresh & Saltwater Cush-It® Elite Bass and Cush-It® Big Bass are designed to cushion and float smaller inshore and inland fishing rods. Unique Benefit: Comfort & Protection – Prevents rod butt bruising and enhances fishing comfort Improved Performance...

Command tournament-winning performance with the next generation of Shimano Expride casting and spinning rods. Built upon a strong legacy with a backbone fortified by Shimano Hi-Power X technology, Shimano engineers expanded the Expride lineup with additional models and enhanced performance by adding a Carbon...

Experienced ice anglers know that vertical jigging with Acme spoons is one of the most effective ways to target trophy fish under the ice. When jigged with quick, short lifts of the rod, the Sidewinder darts upwards and falls with a fluttering action that...

Gamakatsu’s Tube Head is the ultimate finesse tube head design for precise presentations and smaller baits. Built on a strong, sticky sharp NS black hoook that assures solid hook-ups. Pack size - 5pk

The Strike King® Mini-King Redeyed Special Spinnerbait is a smaller, lighter version of the popular and productive Red Eyed Special. Just what you need when targeting small bodies of water or shallow cover, the Mini-King sports a unique holographic decal for added flash and...

The Eagle Claw Lead Worm Weights feature quality lead and precision molds. Perfect for Texas-rigs, they offer an affordable alternative to other types of materials. The worm weights have a concaved base to allow a good fit to most soft plastics.

The SONICSIDE is a competition-ready flatside crankbait born of the exacting demands of our National Pro Staff. Built for a tight, high-pitch action to dominate cold water situations, the SONICSIDE displays unrivaled casting distance and stability during fast retrieves. The lip is shaped from...

Details:  Shimano's legendary BOOST CONCEPT technology prevails with the introduction of World Pop 69F FLASH BOOST, a multi-purpose popper unlike anything else on the market. Designed with a cupped face to create a commotion on the surface and draw aggressive strikes, the World Pop...

Specifically engineered to be the lightest Shimano DC reel to date, the Metanium DC 70 A is shrouded in a one-piece CoreSolid magnesium frame, providing unparalleled durability and fatigue-free performance. An upgraded I-DC5 braking system allows anglers to fine-tune reel function based on line...

Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level, the CullShad combines big profile drawing power with proprietary Honey Comb Technology for next-level action and durability. Additionally the smart weighting ability and a hassle-free harness + hook clip...

Ultralight anglers must weigh a myriad of factors to find success on the water. Decoding the right combination of water conditions and fish behavior is only part of the equation. Arriving equipped with tools built for specific techniques accelerates an angler's ability to "crack...

Feature-packed with extreme versatility and durability for the toughest of surf anglers, Shimano engineered the new Ultegra XSE surf reel for peak performance no matter the condition or situation. CI4 is a Shimano original material reinforced with carbon fiber that is lighter and has...

Featuring a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market. Sporting the most lifelike swimming action available, SwimmerZ are ideal for fresh- and saltwater swimbait applications alike. In fact, several world record...