Freshwater Bass

The bright and dramatic colors of this series have made them an all-time favorite of Panther Martin fisherman. The black blade and body with yellow dots and yellow blade and body with red dots are the most popular. Effective on many species of fish...

Forged Round Bend Hi Carbon Steel Black Nickel Hook with a Needle Point. Universal Jig Head Design For Penetrating Cover with a Nylon Weed Guard. Stainless Plastics Keeper with a Single Rattle. 60° Rotated Jig Eye. Premium Silicon Full Skirt with Pro Inspired Patterns.

With actions covering a broad spectrum of popular salmon and steelhead techniques, Shimano designed the all-new Scimitar series with a distinctive high-end look. The collection features extended rear and foregrips to balance longer blanks necessary for effectively presenting spoons, blades and crankbaits. These powerful...

High-speed performance facilitated by high-quality components – Lew’s Speed Spool Baitcast Reel easily surpasses the competition and looks good doing it. Expertly delivering both power and speed, the reel is equipped with a 10-bearing system with stainless steel double shielded ball bearings, high strength...

Grasp victory with Lew’s® Custom Lite Baitcast Reel. Experience lightweight strength with a one-piece proprietary Tanso Tech frame. Deliver precision casts with the QuietCast® externally Adjustable Centrifugal Brake system (ACB) and a titanium anodized Duralumin 30mm U-shaped spool. Enjoy unmatched durability from hard anodized...

Shimano designed the all-new GLF B series of rods with actions built specifically for anglers tossing artificial lures or live bait on the Gulf Coast. MODEL NUMBER LENGTH GUIDE TYPE PIECES FOREGRIP LENGTH POWER LURE RATING POWERPRO LINE GRIP MATERIAL ACTION GLFC66MB 6'6" Titanium...

With actions designed for use in freshwater, saltwater, and anything in between, Shimano designed the Clarus F family of rods to offer the multi-species angler maximum versatility. With a broad assortment of multi-species actions in both spinning and casting models, if it swims, there’s...

The North Coast Salmon and Steelhead Side Drifting rods are designed and crafted for the acute demands of those pursuing these marvelous gamefish side drifting in rivers. With spinning rods specifically designed for serious trout, steelhead and salmon anglers. The blanks are constructed from...

Redesigned and upgraded, the brand new Tatula XT Bass Rods feature lightweight and powerful HVF (High Volume Fiber) graphite blank technology, X45 Bias and Braiding-X blank construction to prevent rod twist for longer casts, added sensitivity and more hook-setting power. The series also includes two...

With actions designed for use in freshwater, saltwater or anything in between, Shimano designed the Clarus F family of rods to offer the multi-species angler maximum versatility. These all-purpose actions — built on lightweight carbon blanks fitted with custom Shimano reel seats and "classic...

The Strike King® Shim-E-Stick is great alternative to the sinking stick bait style of soft plastics baits. Heavily salt impregnated with a great action and awesome colors! Heavily salt impregnated Great action Great for wacky rigging 5" long Pack of 7

The new Strike King Squadron Swimbait Jig Heads with our wide-gap, chemically sharpened black nickel hook and durable finish are some of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollow body swimbaits, grubs and swimming...

The Strike King® Rage Tail® Chunk's short, fat body tempts finicky fish with a tasty meal while the extra-large pincers swirl and twirl for eye-catching action. For best results, fish the Rage Tail Chunk as a jig trailer for swimming jigs, flipping jigs, casting...

The KVD Baby Sexy Frog is one of the finest, feature-packed, frog-style baits yet from Strike King®. Chief among its features are a sealed nose, which minimizes water entry, and a free-floating rattle to create the noise needed to get those lunkers' attention. It...

Strike King’s Tidal Shrimp has been reimagined to increase durability and performance. Featuring a firmer material than standard plastics and mesh overlay on the tail, the new Tidal Shrimp is built to withstand the wrath of vicious saltwater predators. Available in eight colors, this...

Delivering a wide wobble action in a 1.5 profile, Strike King's Gravel Dawg 10 grinds through rock, wood, and grass better than any medium-diving crank bait in its class. Strike King pros Todd Castledine and Kevin VanDam worked diligently to design the ideal, “go...

The Zeus Worm is an extra-long, large-bodied worm designed for attracting massive bass. Strike King’s advanced Perfect Plastics pouring system creates ultra-realistic, vivid color blends to draw in fish and mimic natural forage while emitting a pungent coffee scent to improve the hook up...

The KVD 300 Deep Jerkbait series has the perfect combination of roll, wiggle and flash. The combination of our proprietary weight transfer system for increased castability, with 3D eyes and premium black nickel hooks, result in that lethal action. Weight transfer system 3D eyes...

Look closely at the Strike King® Swinging Swim Jig, and you'll see that unlike other jig styles, it's not built on a fixed hook. Instead, it has an eye joint that allows the hook to swing freely as the jig moves through the water,...

The Strike King Tour Grade Swim Jig includes a streamlined, balanced head for an enhanced swimming action. The head also features life-like eyes and a variety of colors that match up perfectly with the Strike King Perfect Skirts included with each jig. Swimming a...

Designed specifically for fishing spinner rigs with powerful butt-section and light tipsE6X material makes them light and responsive for excellent feel and line/lure control.Fuji guides with full cork handle configurations for a comfortable, positive grip. High-modulus graphite construction Un rivaled durability + performance Multi-Taper...

Fast-action spinning rods in 1 & 2-piece configurations that can be used for many different techniquesEasy loading, easy casting for fishing virtually any size baits/rigs, depending on your style of fishing.Provides total flexibility so one rod, depending on the length you prefer covers many...

A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ SPIN JIG draws from more than forty years of technology, innovation, and design to meet the performance demands of today’s avid bass angler. With design intent originally rooted firmly in providing...

A WORLD OF INNOVATION. With G. Loomis' original Mag Bass' fast action tapers and featuring Shimano's Spiral-X Technology takes bass fishing to the next level. With Spiral-X Technology preventing blank twist to increase casting distance and enhancing accuracy rod strength is increased for the...

Cast with confidence using Lew’s® American Hero® Camo Baitcast Combo. Experience premium performance from a reel with a smooth 6-bearing system, an externally adjustable Magnetic Control System for precision casting, and high-strength Speed Gears®. Deliver powerful hooksets with a premium one-piece IM7 graphite blank,...

Lew’s® is pleased to announce the next generation of the ultralight spinning rod. The Lite Series is built on the powerful but exceptionally light HM50 Graphite Blank – the premium of ultralight rod platforms. This high-modulus blank sets the standard in ultralight engineering, resulting...

Cast your bite The long-awaited, bottom-scuttling stealth craw has arrived. SLEEPER CRAW harnesses the revolutionary performance of the SLEEPER series, bringing its hidden-hook design, enticing realism, and undeniable fish-catching ability to the staid category of conventional craw imitators. Unlike traditional offerings, the SLEEPER CRAW’s...

   The Z-2’s high-pitch action and relentless “bulldog” style of bottom contact is ideal for the mid-range and large transition areas. The Z-2 dives to 10ft—no small feat given it’s diminutive size and weight—and allows for longer, more accurate casts due to Megabass’ patented...

The Z-1 delivers excellent stability in current and “bulldog contact,” relentlessly contacting bottom structure to trigger frenzied reaction bites. Powered by our patented LBO II balancer system, the Z-1 casts like a heavier plug, delivering unrivaled performance for its size. In the bitter winter,...

Keitech's revival of a Swimbait Classic Before the Swimbait revolution, The Swing Bait was rumored to be the "Secret Bait" for Japan's highland clear lakes. Local experts at Lake Nojiri and Lake Hibari kept this a secret for many years, but eventually it spread...

With the patented NetBait claws and hollow body design the Paca™ Craw is an extremely versatile bait. When flipped or pitched the claws of the Paca™ Craw have a helicopter effect which slows the fall rate  of this bait and also great action for...

The design of the Flat Sided Shad starts with a Nub Head design which increases density and gives drop shot hooks more plastic to hang onto. The nub head is seamlessly integrated into an elongated and tapered body design that delivers incredible undulating action....

Designed in conjunction with 2012 Bassmaster Classic Champion Chris Lane, this topwater bait features our new soft plastic propellers, which give the bait precision action, and a very unique sound. MODEL DESCRIPTION WT (OZ) L (IN) HOOK ACTION CL-LC150 Lane Changer 150 7 / 16...

Redesigned from the ground up, the 5th generation of Revo low profile reels have been designed to provide best-in-class precision, power, and performance. The Revo X low profile reel features a C6 Carbon frame and asymestrical body to optimize, weight, balance and ergonomics. Consistent...

The Spunk Shad is a pintail swimbait with a thick ribbed body and a small pintail that creates a seductive shimmy when fished on a Chatterbait, Scrounger, Ned rig, or weightless hook. Missile Baits partnered with Hog Farmer Baits to bring the Spunk Shad...

Its unconvential "U" shaped design catches the water and creates a swimming action game fish find irresistible. Equally effective cast or trolled on light line, the Super Duper will take trout, bass and panfish.

A legendary reimagination of an iconic series of actions, the G. Loomis NRX+ MAG BASS draws from more than forty years of technology, innovation, and design to meet the performance demands of today’s avid bass angler. Our accolade-earning magnum taper meets modern proprietary G....

Flipping has always been an oxymoron of sorts. It's considered to be a finesse technique, yet it requires brute strength to make it work. The finesse part comes in the presentation. You want your jig or worm to enter the water very quietly because...

Enjoy the Shimano quality on a cost-effective, entry-level spinning reel. The reliable FX series is a great option for recreational fishing enthusiasts. Now with a roller clutch, Propulsion Spool and an increased bearing count, you’ll get more performance features for less with the FX...

Strike King Rage Bug 4" Soft Plastics - The Rage Tail lure’s unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and is made of customized hi-grade plastics for superior action. You won't believe...

Live Target Hollow Body Frog Poppers - Personally designed as a “Signature Series” product by LIVETARGET Pro Angler and TV personality Scott Martin, the Hollow Body Frog Popper will soon become a favorite to the seasoned top water angler. The narrow profile and cupped face...

Live Target Hollow Body Craw Jigs - Form meets function in the LIVETARGET Hollow Body Craw. By strategically aligning two distinct lure families (hollow bodies and jigs), this lure sets a new standard in Craw imitations. The hollow carapace offers more than just a snag...

Atlas Mike's Garlic Eggs - Top-quality egg packed in a special garlic oil. Combination of fluorescent colors and garlic scent will attract trout through sense of smell, sight and taste. Oil Pack – 1.1 oz Jar

Berkley PowerBait MaxScent Flatnose Minnows - The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch...

Berkley PowerBait MaxScent Creature Hawgs - The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch...

Berkley PowerBait Chigger Craws - Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

The Wacky Rig Tool Combo rigs wacky rings to plastic worms with ease. Secure hooks to the worm without hook penetration, greatly reducing the wear-and-tear on your worm due to aggressive fish, short strikes or over-casting. Hollow Tube for Worm Allows Desired Ring Position....

The Classic Mustad treble hook range has been an all time favorite with fishermen all over the globe. It is a great and reliable replacement hook for your plugs, spoons, pilkers or spinners. The hook features unmatched strength and value for money. The “MTL-V1”...

The Ballistic LT series of spinning reels were designed lighter and stronger in a more compact package. The strength of the Zaion housing is an example of the LT design concept of Light but Tough. At the heart of the reel is a machined...