Hard Baits

The Original. The Magic Swimmer® is a revolutionary design that undulates its jointed body and presents a very natural swimming action, even during steady retrieves. Popular with anglers worldwide and used to attract all species in all types of water, its natural swimming action...

Rebel Teeny Wee Frog Crankbaits - The Rebel Teeny Wee Frog is a super-realistic ultralight crankbait that bass, panfish, trout and other gamefish can’t resist. The Rebel Teeny Wee Frog looks just like a real frog, but this crankbait has teeth! Fish love to eat frogs, and...

Bill Lewis Rat-L-Trap Lipless Crankbaits - Bill Lewis introduced rattling sound into fishing lures over 50 years ago. Many will argue that it is one of the best lures ever made. In fact, Outdoor Life magazine referred to Rattle Trap? as the “Most Influental Fishing...

The Berkley PowerBait® Chop Block: a glide bait so effective it seems almost unfair. Devised to halt bass in their tracks, this versatile soft glide mimics a variety of forage bases with its tall broad profile. The Chop Block is adept at generating both...

This small crank bait looks like a small beans, but it attracts an amazing variety and number of fish. Using 2 lb or 4 lb test line, surprisingly long casts are possible. This SNAP BEANS is an ultra small lure but an ultra large...

Similar to the popular HD Trout, this smaller size was built for smaller applications like creeks and shallow fishing areas. This crankbait is great for finesse situations in open water. This Micro HD is the perfect 1.5? size.Try this micro version and see how the...

Designed by TacticalBassin’s own Matt Allen and Tim Little, the River2Sea Tactical DD Crankbait brings a new approach to crankbait fishing. With a tight action, strong rattle, and impeccable color patterns, this bait is designed for year-round performance. While a proven fish catcher in warmer waters, this bait continues...

Shimano Coltsniper Walk Hi-Pitch Lures are a top water pencil bait that features Shimano's glass fiber construction for an attractive high pitch sound. Featuring an aerodynamic shape, the Colt Sniper Walk can be easily worked in a walk-the dog motion. Unlike the hi-pitch version, there...

Rebel Frog-R Topwater Hardbaits - Work the rod tip in a twitch-twitch-twitch rhythm and the Frog-R walks across the water in a classic Spook walk-the-dog motion, proven to be one of the most effective actions on many species of gamefish.  Walk-the-dog with this frog and...

Rapala Husky Jerk Jerkbaits - Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify through the water. Metallic, natural or glass patterns. Suspending/Neutral Buoyancy Long-Casting Loud Rattles Runs...

Northbar Tackle Montauk Darter Lures are designed with plastic materials. Ideal for saltwater fishing conditions such as a strong "rip current" or at Montauk point. Moves similarly to a baitfish with darting and digging deep actions.

Rebel Magnum Pop-R Poppers - As with the standard Pop-R, the Magnum size features a dressed rear treble with hyper light-attracting strands of glitter filament for extra flash. This larger version creates more surface disturbance and is available in a variety of exclusive color patterns....

Rapala X-Rap Shad Jerkbaits - The legendary Shad body shape from Rapala with X-Rap attitude. Integrated long-casting system partners with an irresistible rattle to offer classic Rapala swimming action or X-Rap Xtreme attitude action. Fish it hard and fast, or slow and easy…either way...hang...

More than your average trout spoon, the Presso Rave 2 boasts key fishing catching features.The body of the spoon is molded with a deep cup to grab more water, giving the bait a consistent side to side kick pattern that remains consistent whether the...

A classic makes its comeback – Strike King’s tried and true Wake Shad returns with a vengeance. Strike King pioneered the introduction of the jointed wake-style bait innovation to the market, leading with the original Wake Shad. This timeless bait not only retains its...

Strike King Red Eyed Shad 1/2oz Lipless Crankbaits - The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by our National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D...

Rapala X-Rap Saltwater Jerkbaits - The X-Rap Saltwater Lures are designed for trolling or casting. Trolls with classic Rapala "wounded-minnow" wobble. Rip it for extreme, erratic Slashbait attraction. X-Rap Slashbait Action Textured Translucent Body Internal Long-Cast Mechanism 3D Holographic Eye VMC Perma Steel Hooks Perfect...

Rapala Shadow Rap Shad Deep Jerkbaits - The Shadow Rap Shad breaks the mold. Fish it finesse in the morning when the big ones are still a little sleepy, then ramp it up all the way to an aggressive action, matching the mood of...

Rapala Jointed Jerkbaits - Slight exaggeration of Rapala's unique baitfish in distress action. Can be fished like the Original Floating, top to bottom. It is the perfect choice after a cold front, when fish are traditionally finicky and in a negative feeding mood. Balsa...

One of the most versatile Ice Fishing Lures on the market. With its hollow construction, Dynamic was able to create the perfect combination of sound and action that anglers depend on in the winter months. This vertical jigging lure was created specially for trout...

Heddon Zara Puppy Lures - he Heddon Zara Puppy brings all of the advantages of a Zara Spook to a smaller package that appeals to gamefish of all sizes. Walk the puppy for big fish! At just 3-inches in length, the Puppy is a...

Rapala X-Rap Prop Lures - The X-Rap Prop marks the X-Rap families entrance into this productive category. Stainless Steel Props create X-size noise and splash, while counter-rotating design stabilize and keep you on a straight track back. Stainless Steel Propellers Counter-Rotating Design Tracks Straight...

Introducing the topwater lure with the most sophisticated weight transfer system ever created: the RevMag WALKER Salt. This lure utilizes both the attraction and repulsion of magnets simultaneously to achieve an unrivaled, steady long cast, paired with a shallow, "skinny" landing that creates minimal...

Shimano Armajoint 190SF 20% OFF All sales are final. No return or exchange accepted. Shimano designed the ARMAJOINT 190SS FB to solve the challenges of casting a big jointed swimbait in search of trophy fish. Lure engineers leverage Shimano's proprietary ARMABOOST technology to significantly...

Details:  Shimano's legendary BOOST CONCEPT technology prevails with the introduction of World Pop 69F FLASH BOOST, a multi-purpose popper unlike anything else on the market. Designed with a cupped face to create a commotion on the surface and draw aggressive strikes, the World Pop...

Rapala Mini Fat Rap Crankbaits - For taking finicky fish, the tight swimming action is just right. The sinking Mini Fat Rap works with unmatchable action for attracting trout and panfish. Compact Body Design Tight Swimming Action Hand Tuned & Tank Tested Model Number...

Northbar Tackle Bottledarter Lures - The lure is extremely versatile and can be fished a variety of different ways. Tip: 1. On those flat calm nights, the lure can be swam on the surface much like a metal lip.  A painfully slow retrieve makes a...

Not just another underspin, the smelt head DX was a collaboration between Daiwa and Hiroshi Nishine which has added upgrades to this exciting rig for the saltwater experience. Featuring 1 and 1.5 oz weights, the lifelike details and premium UV paint job are sure...

Daiwa’s sinking and fast sinking Salt Pro Minnow Bullet has a tight S action to imitate a real fish swimming. Originally designed for surf fishing for striped bass but versatile to catch many other varieties of gamefish. Sinks level to produce many bites on...

The wobbling-rolling action of the 3DB Crank 1.5 MR hunts fish utilizing the patented 3D Prism Finish and Wave Motion Technology. The large round buoyant bodies and lip designs help you crank & bump over structure and eliminate snags. The New 3DB Crank 1.5...

Rebel Deep Wee Crankbaits -The Rebel Deep Wee is undoubtedly one of the most popular fishing lures in the world. Its small life-like profile entices and catches all sizes of game fish - especially bass, trout, and panfish. The distinct pulsating action is irresistible and extremely...

Rebel Tracdown Ghost Minnow 3 Pack Crankbaits - The Rebel TD47 Ghost Minnow is back and better than ever, featuring upgraded color patterns and equipped with barbless trebles. The Rebel TD47 Ghost Minnow is back and better than ever, featuring upgraded color patterns and...

Arbogast Jointed Jitterbug Wakebaits is the most respected topwater lure for night fishing, but it also produces explosive strikes throughout the day. The Jitterbug's double cupped lip, placed at precisely the correct angle, produces the loud, rhythmic, surface-busting sound that is proven to be...

The Arbogast Jitterbug is the most respected topwater lure for night fishing, but it also produces explosive strikes throughout the day. The Jitterbug's double cupped lip, placed at precisely the correct angle, produces the loud, rhythmic, surface-busting sound that is proven to be irresistible...

Rapala RipStop Jerkbaits - The RipStop tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on a dime, with a subtle shimmy before coming to a rest, then ever so slightly lifts its head with a super slow-rise. Cast & wind,...

Northbar Tackle Flying Squid Lures - The “flying squid is an improved pencil popper with features not seen before on production surface lures. The fins at the head end allow for greater distance when casting into a head wind because of their stabilizing influence...

Tactical Anglers Sea Pencil Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & more! These quality plastic hard baits are a popper that you retrieve while shaking your rods which will create an erratic, tight walk the dog style...

This Small Vertical Jigging Spoon is crafted from pure tungsten. This dense material allows these small, finesse-style spoons to fish deep with exceptional action. Whether you're ice fishing or casting from the bank, you'll appreciate the weight and action that tungsten provides to these...

The SWIMTREX (Pat. Pending Body Design) is the first lipless vibration crankbait to swim like a real baitfish when sinking. This is not your grandfather’s lipless crankbait. The Patented Autotune™ System which revolutionized trophy saltwater fishing is brand new to freshwater fishing. Autotune™ ensures the lure never rolls and always...

S-Waver is the hottest swimbait in the West Coast, leave a major footprint on this lure category. Featuring a natural “S–Action” swimming motion, S–Waver will seductively wake the surface and call big gamefish in for a closer look. Hold your rod tip up and S–Waver is...

Rebel Wee Frog Crankbaits - The Rebel Wee Frog is a topwater/crankbait with the look and profile of a young frog. Excellent when fished near vegetation. The Rebel Wee-Frog looks just like a real frog, but this crankbait has teeth! Fish love to eat frogs, and the...

Heddon Baby Torpedo Lures - The Heddon Baby Torpedo is a proven topwater bait that smallmouth and largemouth bass can't resist. Its single prop spins and spits water. The Baby Torpedo can be worked slowly with twitches and pauses, or reeled constantly at a medium...

Rapala Ultra Light Pop Poppers - Sometimes to get big, you have to go small. Not just for panfish, the Ultra Light Pop triggers reaction strikes from smallies and largemouth bass, too. Natural & Chrome Patterns, 3D Holographic Eyes Deep Cupped Lip, Thin, Flat...

Rapala Original Floating Jerkbaits - Still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted with a split shot for medium depth or bottom walked off a three-way swivel or bottom bouncer, the wounded...

Rapala Down Deep Husky Jerk Jerkbaits - Getting down to where the fish are consistently, the Down Deep Husky Jerk reaches depths of nearly 20 feet when trolled and will run as deep as 10-plus feet when cast and retrieving. Deep Diving Lip Suspending Long-Casting...

Tactical Anglers Crossover Popper Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & even Freshwater Bass, Pike, and more. That is where the name Crossover comes from. Quality components include a through wired construction allows this bait to be used...

Tactical Anglers Crossover Stalker Lures are great for topwater fishing for Striped Bass, Bluefish, Red Drum, Amberjack & even Freshwater Bass, Pike, and more. That is where the name Crossover comes from. Quality components include a through wired construction allows this bait to be used...

The SWIMTREX (Pat. Pending Body Design) is the first lipless vibration crankbait to swim like a real baitfish when sinking. This is not your grandfather’s lipless crankbait. The Patented Autotune™ System which revolutionized trophy saltwater fishing is brand new to freshwater fishing. Autotune™ ensures the lure never rolls and always...

This 4-inch Jerkbait was a design requested by many of our customers. For years our followers wanted a larger version of the popular J-Spec. Through years of R@D and testing, Dynamic Lures finally released the new and innovative 4? Z-Spec. Built for a multitude...

For decades savvy musky men have known that surface lures that made a certain deep throated hollow popping–plopping sound drove muskies crazy. The problem was if you found one with a “good” tail it would bend and get out of tune when it got...