Fluke Essentials

The Berkley Gulp! Turbo Shrimp is the next evolution of shrimp imitations that is set to change the game for all saltwater fishing scenarios. Featuring a unique leg design that oscillates back and forward upon retrieval, the Gulp! Turbo Shrimp creates turbulence and vibration...

Gamakatsu’s Octopus Circle Offset Point Hook is specially designed to set in the corner of a fishes mouth, making it a great choice for both fresh and saltwater anglers who prefer to use bait. Effective strong and sharp…just like all Gamakatsu Hooks.

Designed to maximize opportunity, the fully redesigned Grappler Type C series leverages Shimano's premium rod technologies and a new blank design to deliver versatile casting performance when launching topwater and subsurface lures. The Grappler Type C series incorporates Shimano's Spiral X and Hi-Power X...

BaitFuel Saltwater fish attractant formula. Developed in a lab. Proven on the Water. Fish active scent technology (FAST x65 Formula) stimulates fish predatory instinct. Fish bite and keep biting, cast after cast. Even on pressured fish. 5oz Bottle Store in a cool, dry place...

OVERVIEW Our continuing expansion to the Harrier jigging rod lineup, the HARRIER ‘SUPER LIGHT’ JIGGING RODS provide anglers with four spinning models for use with this highly-effective technique to target a wide assortment of saltwater fishing in shallower waters. The rods rely on Daiwa’s HVF...

Shimano designed the Teramar NE series of spinning and casting rods specifically for the Northeast inshore and nearshore fisheries. Constructed using Shimano's proven TC4 rod technology, Teramar NE rods provide exceptional weight, performance and strength to dominate the toughest of battles. From tip to...

MXJ G2 / MXL G2 Precision Machined 6061 T-6 Marine Grade Aluminum And Stainless Steel Components. Anodized For Superior Corrosion Resistance And Beautiful Finish. Re-Designed, True One Piece Frame For The Ultimate In Strength Vs. Weight. Powerful Lever Drag System With Adjustable Strike Pre-Set....

The Tranx features a revolutionary design and shape that provides the comfort of low-profile reel with the capacity of a conventional reel. The Tranx is offered in High Gear (HG) and Power Gear (PG) models to cover a wide range of applications.   SKU GEAR...

Accurate Tern 2 Star Drag Reels - The new Tern2 has the same solid features as its predecessor with new improvements taking it to another level of Star Drag reel.  The Tern2 has the Twin Star Drag technology that is the first of its type...

Berkley Gulp! Saltwater Ghost Shrimp Soft Baits are a must-have when it comes to fishing for Fluke aka Summer Flounder, Black Sea Bass, and more! The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is...

The SG Narrow was built after we noticed an appeal for smaller and lighter reels with enough gusto for large inshore fish. Essentially our SG reel, the SGN is lighter but with the same stopping power for pulling those bottom fish out of their...

The Valiant is the first of an entire new generation of reels designed with CVX® technology. Created with precise, powerful performance in mind, it has proven itself globally in a short period of time. The curved designed of the frame and sideplate allowed us...

Just when you thought the in-demand Tatula reel family couldn’t get any better, Daiwa unleashes the new Tatula 300, a true 300-size reel for throwing big bass baits. Daiwa’s progressive product development team redesigned the new Tatula to bring anglers a slightly larger option...

The Daiwa Harrier Jigging Rods are ideal for many vertical jigging applications. They feature Fuji Concept-O ring guides, original Fuji reel seats and a flat shaped grip end for better support. The series includes 4 conventional models and 2 spinning. No matter if your...

Van Staal VSX2 Series Surf Spinning Engineered for serious anglers, this rod combines premium components and precision design for unmatched performance. Featuring Fuji K-frame guides with Alconite inserts for superior line management and durability, it’s built on a 24/30-ton blended blank that delivers the...

Built for striped bass, Striper Sauce™ delivers a powerful scent trail using real marine and bait extracts designed to mimic natural forage. Our trade secret formula applies clean, clings to soft plastics, plugs, jigs, and more, then disperses steadily through the water column. Whether...

A complete revamp of the original Shogun series, the Jigging World Shogun 2.0 Rods are rebuilt with upgraded, higher-quality Toray carbon fiber and an expanded lineup of models to better cover a wide range of inshore species and techniques. The Shogun 2.0 is designed...

Switch it around, fish it forwards or backwards, weedless, or on a jighead, there’s 4 different ways to fish the Switcher Shrimp. Incredible lifelike action when rigged backwards, the Switcher sinks level and when you twitch the rod tip it flicks backwards like a...

The Sumo Shrimp has a presence that demands attention! Designed to target trophy sized fish with its lifelike shrimp shape and patterns, this extra meaty offering is designed to be slow rolled through open water where big predatory fish feed. The wide body helps push water...

Built for big bass and the lake-dominating anglers that seek them, the all new 26 Tatula Elite TW100 is crafted to increase casting distance, maximize smoothness, and provide dependable performance day after day.To help those elite-level anglers, Daiwa has integrated HYPERDRIVE DESIGN Technology that...

The Quantum® Merit™ Reel redefines affordability and performance, offering premium features typically reserved for higher-priced reels. With Sealoq™ 6 technology, the reel is sealed to IPX6 standards, safeguarding its gear box and drag system against water, salt, and sand. The CFX200™ Carbon Fiber Extreme...

REVROS is it now has a ZAION V body which is simultaneously lighter and a lot stronger than what other manufacturers are using at this price-point, typically a nylon-based graphite. This is true carbon resin graphite. It also keeps all the bearings and gears...

Operating outside the boundaries of the established tournament bass scene, technical swimbait anglers embrace a "culture of one" approach in their pursuit, focused on securing the largest fish in the system using one dedicated tactic to do it. This radical level of commitment warrants...

Product Description Available in pennant shaped wedges 2 colors, clam scent Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design...

Daiwa BEEFSTICK Salmon & Steelhead Striper Rods features an affordable price with quality construction that offer anglers a true value. This rod features a lightweight fiberglass blank perfect for striped bass and salmon steelhead spinning applications.

Proprietary 30 Ton Tensile Strength, Halo Carbon with 100% nano-carbonscrim tip to butt blank construction.• Advanced materials and design combine to greatly reduce overall blankdiameter and weight, with optimized blank wall thickness, providingsuperior lifting power and rugged durability.• 2- piece models feature a tip-into-butt...

The PENN® Passion II combos are now stronger, smoother, and more durable than ever before. By matching our proprietary HT-100™ carbon fiber drag system and a Full Metal Body, the Passion® II has the guts and drag to handle serious abuse. Paired with graphite...

The PENN® Pursuit® IV LE spinning combos are available in a range of sizes, from 2500 to size 6000 spinning reels. The reel features our proven HT-100™ drag system and a 4-sealed stainless steel bearing system. Paired with graphite composite blanks and a new twist lock...

The PENN Squall® II Level Wind builds off the successful first generation and adds key technology to make these the best value level wind reels on the market. Now featuring PENN's® proprietary Fast Gear Access Sideplate, maintenance is more angler friendly than ever. The...

Jigging World Hi-Lo Flasher Rigs with Weighted Grub Holder Hooks are rigged and ready to help you catch your next doormat Fluke! Pretied with premium flashabous and snelled with Jigging World Weighted Grub Holder Hooks, just add a sinker on the sinker loop on the bottom...

Gamakatsu’s Straight Eye 4x Strong Inline Point Octopus Hook is the same hook as the 4x Octopus Straight Eye, but without any offset. The Straight Eye 4x Strong Inline Point Octopus Hook is an outstanding trolling hook and a perfect upgrade any trolling lure....

Stripers. Fluke. Bluefish. Blackfish. Even small tuna. Casting big swimbaits or chunking live baits with circle hooks. Experience fishing at the next level with G. Loomis' new IMX-PRO Blue saltwater rods. Unique actions designed specifically for Northeast saltwater action. Multi-Taper Technology for powerful. incredibly...

The Trevala name is no stranger to the offshore scene, Shimano introduced the iconic line of jigging rods when it brought the revolutionary Butterfly Jig system to the United States many years ago. But with Shimano’s continual drive for innovation, the all new Trevala...

The new Tallus PX series of rods sets a new standard for saltwater conventional and spinning rods. Unlike other rods on the market that are known to be heavy, bulky, and often uncomfortable to fish with, the versatility of Tallus PX rods are unmatched...

Pre-Order NOW Estimated ship date July 2026* *Ship date may change without notice due to manufacturer supply. All orders are first-come, first-serve. The name of the game when targeting inshore favorites with artificials is lightning-fast action paired with the sensitivity and strength to feel...

Building on the proven legacy of the original, the Jigging World Shadow Surf 2.0 delivers effortless casting distance, raw power, and ultra-sensitive feedback, giving surf anglers a serious edge in all conditions. Constructed with premium Toray carbon, the blank is lightweight yet incredibly tough, loading...

The Jigging World Nexus 2.0 Surf Travel Rods are the ultimate surf rod built for anglers who refuse to leave performance behind when adventure calls. Constructed with premium Toray carbon, the Nexus 2.0 delivers exceptional power, sensitivity, and long-range casting performance in a travel-friendly...

The Black Widow 2.0 Rods are the ultimate boat rods that are built to do it all and designed to dominate inshore and offshore waters with no compromises. Constructed with high-performance 30T carbon fiber, these rods offer exceptional sensitivity while standing out as one...

The Quantum® Merit™ combos are designed to elevate your fishing experience by combining durability, performance, and outstanding value. With innovative Sealoq™ 6 technology, these reels are sealed to IPX6 standards, delivering exceptional protection against water, salt, and sand. This advanced sealing ensures your gear...

Catch the big ones without breaking the bank, Daiwa's D-Shock II spinning reel and rod combo is an awesome entry-level package that's easy on the wallet. The 2-piece graphite rod is lightweight and sensitive, plus it's a breeze to transport. Paired with a reel...

Penn Fathom 500 Low Profile Baitcasting Reels are engineered for serious saltwater anglers who demand maximum strength and durability. Built with a Full Metal Body and crank side plate, these reels deliver unmatched rigidity under heavy pressure. The 6+1 stainless steel bearing system ensures...

Fits 1" to 1 3/8" | Fresh & Saltwater Cush-It® Elite Bass and Cush-It® Big Bass are designed to cushion and float smaller inshore and inland fishing rods. Unique Benefit: Comfort & Protection – Prevents rod butt bruising and enhances fishing comfort Improved Performance...

The 2025 Saltist Star Drag reels are designed to deliver smooth and reliable performance while taming your saltwater trophy gamefish. Daiwa's ATD carbon fiber drag system provides smooth drag payout while maintaining durability, giving you the confidence to take on even the largest species....

Built for anglers chasing peak performance, the lightweight Shimano Exsence delivers smooth casting, powerful reeling, and rugged durability—from saltwater to fresh. The flagship reel of the MGL series, the Exsence features the Magnumlite Rotor—Ci4+ carbon and an asymmetrical design to cut weight and inertia...

The Saltist Levelwind Linecounter offers the perfect match of line capacity, durability and performance. Built with a rugged, aluminum frame and sideplate, Ultimate Tournament Carbon Drag (UTD) and a machined aluminum spool- you are ready to tackle the elements in your pursuit of giants....

Tsunami Holographic Replica Sand Eels are the perfect “match the hatch” bait for any slender baitfish in the water. Not just a sand eel, this bait effectively catches striped bass, bluefish, weakfish, and other predatory fish that are feasting on silversides, mummies, and spearing....

Designed to present baits with perfection while also giving anglers the delicate power needed to land inshore species, the new Teramar PX Southeast (SE) incorporates Shimano’s Hi-Power X blank technology to create a rod that will perform no matter the conditions. Hi-Power X technology...

The PENN® Wrath® II combo was engineered to be a versatile all-around combo at an affordable price. Wrath II combos feature EVA grips for fish fighting comfort and control, a two-piece graphite composite rod, and now, PENN®’s ultra tough Dura-Guides which eliminate the possibility...

Jigging World Luminous Hi-Pitch Rods are designed for maximum versatility, allowing you to work jigs slow or fast, whatever the conditions call for. Crafted with 30T carbon fiber, the rods boast a parabolic action for controlled jigging with lighter-weight lures while still providing the...

Featuring a split belly design and natural laminate color schemes, our SwimmerZ are the softest and toughest swim baits on the market. Sporting the most lifelike swimming action available, SwimmerZ are ideal for fresh- and saltwater swimbait applications alike. In fact, several world record...