Large Mouth Bass Lures

The SWIMTREX (Pat. Pending Body Design) is the first lipless vibration crankbait to swim like a real baitfish when sinking. This is not your grandfather’s lipless crankbait. The Patented Autotune™ System which revolutionized trophy saltwater fishing is brand new to freshwater fishing. Autotune™ ensures the lure never rolls and always...

Developed in the Lab – Proven on the water, BaitFuel is SUPERCHARGED with F.A.S.T. (Fish Active Scent Technology) - scientifically engineered to stimulate a fish’s predator instinct. For years, the ingredients in scent & attractants have sounded like they belong in the kitchen not...

The Hog Father Jr., built in partnership with Tater Hog Custom Lures to replicate the Original Hog Father design, sets a new standard for big swimbait fans. Measuring 7 inches in length, this versatile glidebait performs flawlessly across a range of retrieve speeds, from...

Built to outperform any other bladed jig, the Berkley Saltwater Slobberknocker combines innovative design and proven Berkley features in one fish catching package. Through exhaustive acoustic and vibrational studies, the Slobberknocker packs a punch where it matters most to fish. The through head design...

The GH51 HUMPBACK is an ideal size to explore new streams where trout of all sizes roam. Its fast-sink tuning and tail weighting power smooth casts, flickering falls and stable swimming through everything the toughest mountain streams can bring. Despite its 51mm length, the...

The SWIMTREX (Pat. Pending Body Design) is the first lipless vibration crankbait to swim like a real baitfish when sinking. This is not your grandfather’s lipless crankbait. The Patented Autotune™ System which revolutionized trophy saltwater fishing is brand new to freshwater fishing. Autotune™ ensures the lure never rolls and always...

There is nothing more exhilarating than a huge battle with a small fish. That joy is what Ultra-Light fishing is all about. The Rapala® ProStaff has hand-picked this exclusive combination of Rapalas, perfect when ultra-light angling for any species of gamefish. Kit includes an...

Strike King’s new Compact Tungsten Casting Jig is built with a premium tungsten jig head that is 40% more dense than lead for greater castability, sensitivity and performance. Featuring a premium hand-tied skirt that emits life-like pulsating movement and a heavy wire hook for...

The OKASHIRA SCREWHEAD adds our exclusive ASYMMETRICAL PROP to the OKASHIRA’s exquisite design, adding flash and subtle vibration. With one blade larger than the other and finely-tuned bend angles, the offset design generates a unique ‘pulsing’ presence to draw in fish from distance. Utilize...

One of Megabass’ very first products in the mid-80’s was an innovative new spinnerbait called the V-FLAT, featuring a deceptively simple “V” shaped keel-weighted design. Through decades of refinement, the V9 represents the 9th iteration of that original concept, built specifically for high-speed blade rotation at slower retrieves—and unrivaled performance.    ■ Chidori blades power...

A downsized version of the storied Japanese crankbait, the SR-X GRIFFON BAIT FINESSE exhibits super high-pitch action and pinball deflections to dominate rocky structure and challenging bite situations in the shallows. With a round lip and sculpted hydrodynamic form, GRIFFON’s deflection recovery is nearly...

The highly responsive GH HUMPBACK trout minnow is a rear-weighted, heavy sinking addition to the GREAT HUNTING family that is built to dominate the current.   The 64mm size of the GH64 HUMPBACK is perfect for its home waters of the wide Nagara River...

When a company goes to the trouble of putting a patent on the claws of a trailer you know the action and appearance must be something special. NetBait did exactly that with their Paca™ Chunk trailers. The patented design gives the claws of the...

Purpose-Built for Forward Facing Sonar - The Finisher hits on all the fast dropping, hard gliding and fish provoking actions of glide baits plus ups the anti to give the angler the control to react to the fish, test its mood and produce a...

The Freeloader™ is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help in rigging the bait straight and top hook slot helps to hide hook point. Tail rings give bait attracting...

Booyah Single Colorado Blade Spinnerbaits - Single Colorado BOOYAH Blades are an important tool for spinnerbait fishermen. Single Colorado blades produce a great amount of vibration, allowing bass to feel them from long distances. Available with Ultra Point hooks and Bio-Flex silicone skirts.

A Bite-Sized Searching Crank Bait with Modern Action! Introducing a compact, bite-sized rolling Crankbait. With its small body and soft rolling action designed for high-pressure field conditions, this shallow-range crankbait has a bite-size silhouette perfectly tailored for modern Bass. The name derives from “MID”...

Lab Series™ was created by Berkley® scientists to trigger bites via the four primary proven feeding stimuli: Color. Action. Scent. Taste. Small-batch poured and coated with new water-activated Rapid Release PowerBait® MaxScent Slime proven to generate unmatched results from the moment it hits the...

The Strike King Final Copy Weedless Swimbait is the ultimate companion for anglers seeking durability, versatility, and performance. Crafted from extremely durable TPE material, this bait is built to last, enduring fish after fish without tearing or wearing out. It retains the same exceptional...

When faced with conditions that favor a small profile with a greater impact the HedgeHog™ steps forward to tackle the challenge. Primary curl tail appendages provide enticing fluttering action at the slowest speeds Back ribs help hide the hook point and maximize usage Forward-facing...

The Mooch Minnow™ combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot rig. Whether shaken, reeled, or dragged, this versatile lure consistently attracts bites and is proven to win tournaments.

Baitfish skitter and scatter when they are pursued by predators - it's this erratic and evasive action that triggers the strike. Made with a custom Scatter Lip, the Scatter Rap® Deep Husky Jerk® consistently swims with an erratic and evasive sweeping action - perfectly...

One of the favorite blade combinations of spinnerbait fishermen. Colorado/Indiana combinations produce a unique flash and vibration that have fooled bass for years.

Just like its deeper diving brother, the Shallow Hybrid Hunter is a proven, fish-catching bait. With a distinctive L-shaped bill design, it excels around vegetation, and dives down to 1-3 feet. The Hybrid Hunter’s key feature is its versatility. It can be fished like...

A tried and true, old school bait with new school bells and whistles, Strike King’s Tour Grade FluoroSpin is the “fishin’ and catchin’” lure you know and love with a unique, new design. The fluorocarbon line tie allows for heightened spin and increased blade...

Featuring a patent-pending adaptation of the dorsal fin weed guard pioneered by the DARK SLEEPER, the SLEEPER GILL can be sent where others fear to swim. Its jungle-crawling ability enables precision targeting of weed areas, intricate laydowns, cover areas, standing timber, bottom structure, and...

Bill Lewis Rat-L-Trap  Magnum Trap Lipless Crankbaits - Bill Lewis introduced rattling sound into fishing lures over 50 years ago. Many will argue that it is one of the best lures ever made. In fact, Outdoor Life magazine referred to Rattle Trap? as the “Most...

Rapala Jointed Shallow Shad Rap Lures - The slightly exaggerated rattlin' and suspending action of the Jointed Shad Rap, now with a shallow diving lip. The near the surface, struggling action perfectly imitates a baitfish in distress. Even at the slowest of speeds the...

Berkley Cutter 110+ Jerkbaits - Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits...

Features of REALIS JERKBAIT 160SP The Realis Jerkbait 160SP is the biggest model in the Realis Jerkbait series. Since its release in 2024 November, it has already earned strong following from both FW and SW anglers around the globe. Even though it is a...

The Strike King Sexy Bug is a game-changer for anglers looking to outsmart fish, even in the toughest conditions. Its enticing design is specifically engineered to attract more bites when the waters are quiet, or fish are hesitant. Featuring a ribbed and cuffed body,...

The Strike King Clickin’ Chickin redefines what anglers can expect from a plopper-style bait, delivering innovation like no other lure on the market. Equipped with a cutting-edge MagTap™ rattle chamber, this lure produces an unparalleled knocking sound, sealing its place as a game-changer in...

Flex Chunk Trailer - Old School action through "New Age materials and design. Since the development of the Bass jig, Anglers realized the "Natural Action" of pork trailers entice Over-sized Bass to react strongly to the offering. Although this was widely known, there were...

This topwater bait features an exclusive design that radically alters the action of the lure. V-hull body design combined with tail weighted balance allows the lure to cut quick with the snap of the rod, ending with a soft, long glide on slack line.

Like all CrushCity™ baits, the Cleanup Craw™ was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5 inches long, the Cleanup Craw™ is the ultimate bass snack. Back ribs allow the angler to rig either side of bait...

The BOOYAH Elite 3 Pack answers all questions about what lure do I need to throw today. This elite kit features 3 top-performing models in the BOOYAH line in colors that excel across the country. The BOOYAH Boss Pop in Bone Shiner provides a...

If you’re looking for action that will trick any bass into biting, look no further than the Strike King Hardliner. This flatsided crankbait feels like an old, familiar favorite with a fresh appearance and an undeniably irresistible, tight wobble that bass can’t resist. The...

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...

The Megabass UOZE SWIMMER spares no expense, harnessing careful design and premium components to deliver an unrivaled swim jig experience. The UOZE SWIMMER’s head starts with a classically-proven point to cut through vegetation and water, but that is where the similarities end. Sculpted details...

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like deployment as a bottom-bouncing swimbait....

Now available in a snack-sized 2.4″ package, DARK SLEEPER is ready to target highly pressured waters, river systems and tough sight-fishing situations. DARK SLEEPER’s soft fin shields the top hook on both sides, camouflaging the top hook design, gently deflecting potential snags, and tricking...

Based on a Yuki Ito hand-carved original, the Megabass PopMax topwater lure ups the ante of the well-respected Megabass Pop-X with a larger body and redesigned gill-system. The PopMax features a unique gill system that consists of six water intakes and a water chamber, creating life-like...

A downsized version of the storied Japanese crankbait, the MR-X GRIFFON BAIT FINESSE exhibits super high-pitch action and pinball deflections to dominate rocky structure and challenging bite situations in the 7ft range. With a round lip and sculpted hydrodynamic form, GRIFFON’s deflection recovery is...

The Megabass DEEP-SIX was designed to trigger bites at depths of 16ft – 19ft, even under tough conditions. This range is made possible by a unique, super thin lip that slices through currents, and maintains the ideal balance required for a steep dive angle....

Realism and performance are what drove us to build FT Swimbait Head. Performance starts with the FT proprietary no-slip trailer holder which keeps your soft plastics practically locked to the premium Gamakatsu Jig Hook = Bass can no longer pull your bait down or...

To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the The Mayor™ is the perfect candidate to crush big bass. The Mayor™ is a swimbait you can leave tied on all season long to handle almost any situation on...

America's favorite jig trailer and the official OG of a flapping/swimming craw trailer, the Paca Chunk will add vibration and action to your jig - try it on our Freedom Tackle Swim Jig.The Paca Chunk can be used as a jig trailer or fished...

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like...

At first glance the ATLAS SQUARE BILL CRANKBAIT checks off all the boxes of a tournament grade crankbait. The Atlas Square Bill Crankbait is designed for maximum action and snag resistance.  On closer inspection the body shape of the Atlas creates a huge amount of roll and an erratic...

At first glance the ATLAS SQUARE BILL CRANKBAIT checks off all the boxes of a tournament grade crankbait. The Atlas Square Bill Crankbait is designed for maximum action and snag resistance.  On closer inspection the body shape of the Atlas creates a huge amount of roll and an erratic...