Black Friday 2025

The Dexter 10" butcher knife is the big one for BBQ when you need to cut a plie of meat.This knife features our Sani-Safe® handle and our proprietary High Carbon, High Alloy, Stain free DEXSTEEL™. The Sani-Safe® handle gives you great control and has a ultra...

The Dexter S133-7 7" Fillet knife is famous for it's white Sani-Safe® handle. This is the knife every one tries to copy but can't come close to our durability, edge holding ability and performance. This knife features our Sani-Safe® handle and our proprietary High Carbon, High...

UVT’s Albie Daddy comes in both a 1oz and 2oz option. Designed to target a variety of inshore species, this lure is a game-changer, particularly when pursuing the elusive false albacore tuna. Cast effortlessly with its aerodynamic shape. Its lifelike swimming action and realistic...

A specially designed 100% fluorocarbon formula for ice fishing. Thinner diameter and more supple to stay flexible in cold weather conditions. Features: SPECIAL 100% FLUOROCARBON FORMULATED FOR ICE FISHING Low stretch formula for greater sensitivity and solid hooksets Thinner diameter for better lure control...

Trilene® Big Game™ is one of the most popular line families in North America due to its incredible strength, reliability and value. Big Game™ Fluorocarbon is 100% fluorocarbon is virtually invisible, sensitive and manageable. 100% fluorocarbon won't absorb water so line maintains its strength...

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don’t have to deal with the hassle of...

To make the Hogy Heavy Minnow, we took molds from our most popular sizes of EPOXY Jig™ Lures, wrapped them in HD Holographic finish, and gave them a heavy metal core. These jigs are perfect players to have in your bull-pen to deal with...

Hand-painted with vibrant colors Made with 3x strong hooks Unique diamond-shape body with flat bottom

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and...

Purpose-Built for Forward Facing Sonar - The Power® Switch gives you the control to “switch” or react to the fish or structure you see whenever and however you want.When a fish is located using forward facing sonar, the clock starts ticking. You need to...

Born from the synergy of expert lure design and deep, scientific understanding of fish behavior, the Berkley® Stunna delivers on action, casting distance, sink rate, and precision. When it matter most, the Stunna places supreme jerkbait performance at the end of your line. Features:...

Meet the latest iteration of the Magic Swimmer series, now optimized specifically for freshwater species. The Freshwater Berkley® Magic Swimmer delivers the same revolutionary design and action, now in new optimized colors and sizes for freshwater application. Say goodbye to the need for custom painting - say hello to the all-new Freshwater...

The Pflueger President continues to be "The Smart Choice™" in performance and value. The President features a lightweight graphite body and rotor, an aluminum braid-ready spool, and an aluminum handle with a soft touch handle knob. Smooth and reliable performance is driven by the...

New to the Keitech jig line up is our Model IV Tungsten Heavy Duty Jig. Built for power, the Model IV is ideal for Flipping, Pitching, Grass Fishing and Casting! Built using concepts from our Model I Casting jig. This Full-size, beefed-up Tungsten jig...

The Z-Man Rattle-Snaker ‘magically’ implants your favorite ElaZtech baits with rattle attraction or extra weight. Patented tool design allows for precision insertion of rattles and weights into bodies of ElaZtech and standard soft plastic baits via stainless steel insertion needle and pushrod. Built-in storage...

Need a little sound added to your favorite soft plastic lure? These rattles give another dimension of life to your lure and can be easily inserted using our Rattle-Snaker tool. Magically implant your favorite ElaZtech® baits or other soft plastics with subtle yet powerful...

Introducing The Jigbox - the jig storage solution for anglers! Don't struggle with keeping your jigs organized anymore. Choose between three styles - Type 1 (Vertical) for striped bass and fluke bucktails and other larger jigs,  Type 2 (Horizontal) for blackfish jigs and other...

Hyperlastics Dartspin Pro Lures - A Patrick Sébile design, the Dartspin Pro is a very versatile and advanced engineered soft plastic bait. Its body can be rigged many ways - on a weedless swimbait hook, jig head, Texas Rig, Carolina Rig, football jig, drop...

Product Description Available in pennant shaped wedges 7 colors, crab scent Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design...

Crafted with precision, our ECO-1 series grip and sheath are meticulously fashioned using Oceanworks Guaranteed® Ocean Bound Plastic (OBP), ingeniously repurposing plastic waste from landfills and the environment into a precious resource. Embracing sustainability, our ECO-1 Series offers a range of versatile options including...

Product Description Available in pennant shaped wedges 2 colors, clam scent Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design...

Product Description Available in pennant shaped wedges Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design virtually guarantees they’ll stay...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Specs: Overbuilt to withstand heavy use Includes lure turner, bird nest pick, line pick and knife Lightweight and surgically sharp Cuts cleanly through mono and fluorocarbon fishing lineLanyard included

Introducing the Pro Series Aluminum 6.5" Plier – a cutting-edge fishing tool meticulously designed to elevate your angling experience. Crafted with precision and built to withstand the rigors of the fishing world, this plier offers unparalleled performance and durability. Aircraft Grade 6061 Aluminum Construction:...

These pro series pliers were designed with strength and durability in mind. They are constructed of forged stainless steel making them 40% stronger than other stainless steel pliers on the market. They also feature PTFE coated jaws and replaceable tungsten carbide side cutters. The...

Features: PU Foam Waterproof Non-Breathable 220GSM Front Hood Adjustment Back Hood Adjustment Side Pockets Adjustable Velcro Cuff Sizes: XS-5XL

Features: PU Foam Waterproof Non-Breathable 220GSM Elastic Suspenders Adjustable Velcro Hem Sizes: XS-5XL Colors: Black, Orange

A complete kit for the electric reel user, the BB7000 Kit includes all of what you need to power your electric reel: Battery Neoprene Strap Cover for the Battery Short Adapter Cable* (1 of 3 options- Standard, Seaborg, or Banax) Battery charger The BB7000 takes care of what...

Description : Great For Keeping Your Head Warm Rubber D-VEC Logo On Front 

Patent Pending design..... This product gives you the ability to change the weight, color, and size of your jig head without having to cut and re-tie your line! 5 Head sizes 0.5oz, 0.75oz, 1oz, 1.25oz, 1.5oz 3 hooks- 2x strong Mustad  *Compatible with 5"...

5 Inches 5 Tail Clappers per pack Compatible with Screwy Head Jigs 3/0 and 5/0 hooks Share

The Combat is a smaller wider profile glide bait that easily mimics small bait fish that reside in bays and rivers. This plug can be fished slow with a gliding movement or with a more steady retrieve to produce an erratic movement replicating wounded bait fish....

The Magnum is an ABS plastic bait that has a weight transfer system for optimal casting along with being through wired. A shallow running jerkbait perfect for back bays and slow rolling at night.  Each comes with a large eye for added attraction. Rigged...

The Mini Dart is a smaller version of the Dart that mimics those smaller juvenile baits and is perfect for Stripers, blues and Albies as they will be targeting small baitfish!   They have a tight side to side action on a slow to medium retrieve...

Richardson (112) Brand is a lightweight trucker cap with a D-VEC Rubber Patch. 

Eagle Claw Removable Split-Shot Sinker allows anglers to add weight to a variety of presentations. Easy and a remove to ensure the bait is always in the strike zone. Fine tune the presentation by adding small increments at a time. Removable and reusable, works...

The Eagle Claw Lead Worm Weights feature quality lead and precision molds. Perfect for Texas-rigs, they offer an affordable alternative to other types of materials. The worm weights have a concaved base to allow a good fit to most soft plastics.

Eagle Claw Egg Sinkers allow baits to get to the bottom and rolls through the weeds and rocks. Great for Carolina rigging or throwing bait, the large center allows the line to freely slide on the line, fish don’t feel the weight until it...

Eagle Claw Bass Casting sinkers are perfect for most casting situations. Easy to tie on with the built in swivel, which also to help prevent line twists. Great for dropshot rigs, or long casts. Quality lead and brass components that anglers can trust

The Jigging & Light Jigging model has finally appeared in the new Solpara series. All models are equipped with FUJI O-rings (Alconite guide on top guide) and reel seats. The old model was only the light jigging model, but from this time the M...

After extensive testing, we've perfected the Giant Killing PG rod, built on a powerful new blank designed for monster fish. Crafted with precision this is the strongest blank in Major Craft's history. Made from cutting-edge Japanese nanocarbon and reinforced with fiberglass, it combines the...

Eagle Claw Quick Change Walking Sinkers are designed to slide on main line and to walk live bait rigs slowly along the bottom. Quick change design allows the angler to change weights on the fly to match the changing depths and contours of the...

Eagle Claw Twist-On Rubber Core Sinkers have a rubber insert with two tabs on each end. The line is placed in the grove of the sinker, and then just twist the tabs in opposite directions. Quick and easy to put on, and just as...

Heavy Duty Wire Leaders available in various test strengths, length, and finish options Package Quantity: 3

Eagle Claw Slinky Weights are made with flexible polypropylene cord filled with round lead shot. The shape and flexibility make them a snag resistant option, ideal for river and drift applications. Keeps bait moving through rocks, weeds, and grass.

The Eagle Claw fish scaler will make scaling fish a breeze. This fish scaler is much more efficient than a spoon or knife.