Topshelf

Just when you thought the in-demand Tatula reel family couldn’t get any better, Daiwa unleashes the new Tatula 300, a true 300-size reel for throwing big bass baits. Daiwa’s progressive product development team redesigned the new Tatula to bring anglers a slightly larger option...

CLICK HERE to go to Final Sale for Tatula 80 6.3:1 Gear Ratio models The Daiwa Tatula 80 features an aluminum frame, aluminum handle side plate, and is extremely palmable. It contains Daiwa’s esteemed Magforce casting system on the non-handle side. With regards to...

The TATULA ELITE was designed and engineered with distance casting as a focus, with features to complement that objective. A variety of engineering technologies combine to make this the one of the longest casting reels on the market. A redesigned A7075 aluminum spool is...

Any angler can tell you that a stealthy jig entry and maximizing distance are the keys to a successful pitch or flip presentation. A variety of engineering technologies combine to make the TATULA ELITE P/F one of the best pitching and flipping reels available...

The TATULA SV  represents versatility and performance. Stress-free Versatile (SV) technology and our Air Brake system provides more control when casting. The SV Concept combines an ultra-lightweight spool made of Super Duralumin with a movable ramp induct rotor that interacts with the brake system's...

Daiwa Tatula SV TW 70 Baitcasting Reels - The new Tatula SV70 reel with an all-new frame size to be the smallest, lightest, and most palmable Tatula SV reel the company has ever introduced. The amazing new Tatula reel is one of the lightest,...

Redesigned and upgraded, the brand new Tatula XT Bass Rods feature lightweight and powerful HVF (High Volume Fiber) graphite blank technology, X45 Bias and Braiding-X blank construction to prevent rod twist for longer casts, added sensitivity and more hook-setting power. The series also includes two...

Redesigned and upgraded, the brand new Tatula XT Bass Rods feature lightweight and powerful HVF (High Volume Fiber) graphite blank technology, X45 Bias and Braiding-X blank construction to prevent rod twist for longer casts, added sensitivity and more hook-setting power. The series also includes two...

Redesigned and upgraded, the brand new Tatula XT Bass Rods feature lightweight and powerful HVF (High Volume Fiber) graphite blank technology, X45 Bias and Braiding-X blank construction to prevent rod twist for longer casts, added sensitivity and more hook-setting power. The series also includes two...

Redesigned and upgraded, the brand new Tatula XT Bass Rods feature lightweight and powerful HVF (High Volume Fiber) graphite blank technology, X45 Bias and Braiding-X blank construction to prevent rod twist for longer casts, added sensitivity and more hook-setting power. The series also includes two...

The envy of every shore fisherman, the TEAM DAIWA SURF ROD. The creative team has elevated the surf rod to an advanced tool that embodies the latest in materials, technology and design. The HVF Nanoplus rod construction technology produces a blank, that is lighter,...

The Dark Matter F5 Standup Rod is perfect for trolling for tuna or targeting big shark! We designed it to be a high quality offshore rod with all the features found on custom rods except the price. The F5 is built on a forgiving...

When John Skinner asked us to build him another inshore rod we were all about it. He requested a rod that he could fish inshore from a boat or kayak while he was fishing skinny water up North or during the winter months in...

Dark Matter John Skinner Jig and Bounce Rod – I dare you to find a better all-around fluke fishing rod than the John Skinner Jig and Bounce series. I double dog dare you! The reason it’s so good at one specific angling technique, bucktailing fluke,...

When we design fishing rods with John Skinner we have a few very important goals. The first is to take John's technical vision and make it a reality. Everything that has John's name on it has to be a product that he is not...

For such a long time, this market has been entirely colorless. Custom rod builders and producers had offered a few high-end, high-priced custom rods with almost no colorful alternatives in the way of fishing rods at all – boring! It's time for a change....

Do you remember the first time you watched The Wizard of Oz and about a half hour in the movie switched from black and white to color? That transition changed everything in film. It wasn't the first movie to be shown in color but...

At Dark Matter, we love fishing from the beach! It's such a fun and challenging way to catch fish. With that in mind, we wanted to design a rugged surf bag that would offer the features we love in custom surf bags but at...

All the knife you need! Tackle any fish with the all new Dextreme series. Developed specifically for anglers, the all new Dextreme series features a 2-in-1 blade and an ergonomic handle engineered to deliver great cuts with no compromises.  The dual blade enables you...

Developed specifically for anglers, the Dextreme DX10TE 10 inch tiger edge scalloped knife cuts through anything.  This blade cuts through scales, cartilage and is sharp enough to give you clean fillets without tearing. The comfortable, non-slip handle accommodates any hand and finger position for greater control....

Developed specifically for anglers, this sharp, flexible, and durable knife cuts no corners. This knife features an all new ergonomic, non-slip handle engineered to accommodate any hand and finger position for greater control. Built to last, the razor-sharp blade is crafted with our proprietary high...

Developed specifically for anglers, the all new Dextreme series features a 2-in-1 blade and an ergonomic handle engineered to deliver great cuts with no compromises. The dual blade enables you to cut through scales without dulling the fillet blade for a more efficient fillet...

Developed specifically for anglers, the all new Dextreme series features a 2-in-1 blade and an ergonomic handle engineered to deliver great cuts with no compromises. The dual blade enables you to cut through scales without dulling the fillet blade for a more efficient fillet...

Developed specifically for anglers, the DX8MF 8 inch Max Flex Dextreme features a single edge with maximum flex and an ergonomic handle engineered to deliver great cuts with no compromises. The single edge blade gives you the perfect flex to glide over bones resulting...

Developed specifically for anglers, the DX8MF 8 inch Max Flex Dextreme features a single edge with maximum flex and an ergonomic handle engineered to deliver great cuts with no compromises. The single edge blade gives you the perfect flex to glide over bones resulting...

Evergreen C-4 Leech Crafted to catch fish on even the toughest days, the C-4 Leech incorporates critical bite inducing features for the ultimate finesse fishing technique. Its most obvious feature, the long flat tail section features a thin molded design to effortlessly flap and...

LUCY Designed to reinvigorate one of the most effective lure types since its creation in the early 19th century. At first glance the Evergreen Lucy is a curly tail grub, but the artisan-like details unleash this baits full potential. Starting with the body, its...

While trends on the water rise and fade, the undeniable productivity of a bladed jig has earned it a permanent place on the front deck for anglers who demand results. Purpose built for this technique, the IMX-PRO BASS BLADED JIG rod pairs a 7’4”...

Designed for anglers demanding unwavering performance, the redesigned IMX-PRO BASS CRANKBAIT casting rods within the Reaction Lineup delivers the technique-specific action with the exact taper and proper flex to maximize angler capability on the water. Crankbait fishing remains a foundational tactic in bass fishing,...

Modern electronics have elevated the jerkbait from a cold water specialty to a year round essential. The 6'10" Jerkbait rod in the IMX-PRO BASS lineup delivers the ideal length for enhanced rod tip control, producing crisp twitches and dynamic lure action without sacrificing casting...

Burn it back to the boat, yo-yo it in deep water, or rip it free from grass, few baits trigger reaction strikes as reliably as a lipless crankbait throughout the entire season. For anglers who demand a purpose built tool, the IMX-PRO BASS lineup...

Designed for anglers demanding unwavering performance, the redesigned IMX-PRO BASS SPINNERBAIT casting rods within the Reaction Lineup delivers the technique specific action with the exact taper and proper flex to maximize angler capability on the water. Few techniques rival the sheer effectiveness of a...

Strolling demands precision, sensitivity, and the ability to present small baits with natural, unforced movement, and the IMX-PRO BASS lineup delivers two purpose built tools for anglers who rely on this modern technique. The 7'2" Mag Medium Light model offers the ideal blend of...

Swimbaits stand in bold contrast to the finesse driven tactics dominating today’s bass scene, yet few offerings match their ability to draw strikes from the biggest fish in the lake. The IMX-PRO BASS lineup features three purpose built swimbait rods ranging from 7'6" to...

Walk‑the‑dog baits, buzzbaits, poppers, prop baits, and wakebaits deliver some of the most exhilarating, and consistently productive, fishing of the season. For anglers who live for topwater fishing, the IMX‑PRO BASS lineup offers two purpose‑built tools: the 6'8" Medium, a rod tailored for tight,...

Designed for anglers demanding unwavering performance, the redesigned IMX-PRO BASS TOPWATER FROG casting rod within the Reaction Lineup delivers the technique-specific action with the exact taper and proper flex to maximize angler capability on the water. Few moments in bass fishing match the adrenaline...

The newest evolution within the category‑defining IMX‑PRO family, the IMX‑PRO JIGGING series delivers purpose‑built tools that maximize efficiency across multiple jigging disciplines. Each blank features optimized geometry and refined wall construction to achieve a powerful balance of lightweight sensitivity and unwavering durability, all while...

The newest evolution within the category‑defining IMX‑PRO family, the IMX‑PRO JIGGING series delivers purpose‑built tools that maximize efficiency across multiple jigging disciplines. Each blank features optimized geometry and refined wall construction to achieve a powerful balance of lightweight sensitivity and unwavering durability, all while...

The newest evolution within the category‑defining IMX‑PRO family, the IMX‑PRO JIGGING series delivers purpose‑built tools that maximize efficiency across multiple jigging disciplines. Each blank features optimized geometry and refined wall construction to achieve a powerful balance of lightweight sensitivity and unwavering durability, all while...

G-Loomis Aflex Cap - This classic 6 panel cap with a pre-curved visor, uses hard pigment dyed cotton twill for the crown and features a comfortable cooling sweatband.

This ultra-comfortable G. Loomis Beanie beanie features the iconic G. Loomis block logo and is designed to keep you warm while chasing trophies in cooler temperatures. Features: Shape: 4 Top-Seam Knit100% Acrylic ConstructionHighlights Iconic G. Loomis Block Logo

This fashion-forward cap features esthetics with natural tones and organic appointments drawn from G. Loomis’ roots in the Pacific Northwest. A true “daily driver,” construction features include a mid-profile crown, cushioned sweatband and adjustable snapback closure to provide a fully-customizable fit. Finally, a front-facing...

A WORLD OF INNOVATION. With G. Loomis' original Mag Bass' fast action tapers and featuring Shimano's Spiral-X Technology takes bass fishing to the next level. With Spiral-X Technology preventing blank twist to increase casting distance and enhancing accuracy rod strength is increased for the...

This classic 6 panel cap with a pre-curved visor, uses hard pigment dyed cotton twill for the crown and features a comfortable cooling sweatband. An adjustable snapback closure at the back and raised 2MM Foam stitching at the front center ensure a comfortable fit.Key...

This ladies fit cap uses pigment dyed cotton twill on the crown in addition to a classic pre-curved visor. Hook/loop closure on the back helps prevent hair from being caught. A comfortable cooling sweatband helps keep the wearer cooler in the warm weather. 3MM...

Designed specifically for fishing spinner rigs with powerful butt-section and light tipsE6X material makes them light and responsive for excellent feel and line/lure control.Fuji guides with full cork handle configurations for a comfortable, positive grip. High-modulus graphite construction Un rivaled durability + performance Multi-Taper...

Fast-action spinning rods in 1 & 2-piece configurations that can be used for many different techniquesEasy loading, easy casting for fishing virtually any size baits/rigs, depending on your style of fishing.Provides total flexibility so one rod, depending on the length you prefer covers many...

GLoomis establish cap features the classic block logo centered over a fabric patch at the front center of this 5-Panel hat. A cooling sweatband, adjustable thin snapback closure, and slight pre-curved visor help provide a secure and comfortable fit. 5-panel cap Cooling sweatband Adjustable...

The G. Loomis Fish Patch Cap features a circular patch combining the iconic G. Loomis block logo with a fish to showoff an angler's favorite fishery. Adjustable SnapbackShape: Mid-ProVisor: PrecurvedThree Colors

With pride and prestige on the line, avid bass anglers focus on the details when relying on their tools to stand out from the pack. Handcrafted in Woodland, Washington, the new G. Loomis GCX features iconic actions and innovative design that anglers have come...