Black Friday 2026 Sales & Deals

Shimano Tiralejo XX Surf 20% OFF All sales are final. No return or exchange accepted. The flagship Tiralejo XX series of surf rods set the standard for surf-casting performance with proven powers and actions enhanced by leveraging Shimano's patented rod technologies to improve overall...

When the sun is setting and the wind is picking up, the lightweight Daggerboard Hoodie was made to cut the chill. Built using a recycled cotton/poly French terry fabric with a ultra-soft looped interior, the Daggerboard offers relaxed style and comfort - on and...

G. Loomis IMX Hot Shot 20% OFF All sales are final. No return or exchange accepted. Hot Shot rods have relatively light tips and magnum butt-sections. They were originally designed to fish steelhead plugs, like the Hot Shot, where the boat actually is positioned...

Shimano Current Sniper Splash Walk 20% OFF All sales are final. No return or exchange accepted. Shimano designed the CURRENT SNIPER Splash Walk with one goal: drive large predators crazy. The lure’s low-pitch knock coupled with a nearly stationary walk-the-dog action is sure to...

Yo-Zuri Yo-Zuri Squid Jig BOGO Event Only while supplies last, select Yo-Zuri squid jigs are now Buy 1 Get 1 FREE! <Eligible series> 3-3/4" 3/8oz only: Ultra 3D Cloth M2, Ultra 3D Laser M2, Ultra 3D Laser DX M2. Offer valid only while supplies...

Yo-Zuri Yo-Zuri Squid Jig BOGO Event Only while supplies last, select Yo-Zuri squid jigs are now Buy 1 Get 1 FREE! <Eligible series> 3-3/4" 3/8oz only: Ultra 3D Cloth M2, Ultra 3D Laser M2, Ultra 3D Laser DX M2. Offer valid only while supplies...

For limited supply only, save up to $65 on Daiwa Eliminator Spinning Combos! Originally ~$164.99, now only $99.99 All sales are final. No return or exchange accepted.   Eliminator Inshore Combos - Rugged aluminum construction reel matched with comfortable cork handle rod, with actions perfect for...

The Transmit jacket and bib are designed to provide anglers and outdoor enthusiasts with durable, waterproof protection and breathability they need to take on any adventure. Built with a durable 2-Layer face fabric, the Transmit incorporates a hung taffeta lining that allows for next...

This fashion-forward cap features esthetics with natural tones and organic appointments drawn from G. Loomis’ roots in the Pacific Northwest. A true “daily driver,” construction features include a mid-profile crown, cushioned sweatband and adjustable snapback closure to provide a fully-customizable fit. Finally, a front-facing...

Shimano designed the Teramar NE series of spinning and casting rods specifically for the Northeast inshore and nearshore fisheries. Constructed using Shimano's proven TC4 rod technology, Teramar NE rods provide exceptional weight, performance and strength to dominate the toughest of battles. From tip to...

Final Sale 20% OFF All sales are final. No return or exchange accepted. The commercial grade version of the Ankle Deck Boot fishermen have been asking for. Standing for 12+ hours a day on the sea can cause feet to swell, and the wider...

8/9-8/30 20% Z-MAN SCENTED JERK SHADZ Z-Man Pop Scented Jerk ShadZ Soft Plastics - A super-lifelike, salt-impregnated soft jerkbait with a lively, split-tail design that perfectly emulates erratic baitfish action, Jerk ShadZ can be rigged weightless to achieve a slow, flutter presentation, or bottom bounced...

Nomad Streaker Jigs Gen. 1 Buy 1 Get 1 FREE Must be same item. Offer valid only while supplies last. All sales are final. No return or exchange accepted. The Streaker Jig is a high pitch jig designed to be worked faster. It is perfect...

Berkley Saltwater Sand Eel Buy 5 Get 1 Free Must be same size & color Berkley Gulp! Saltwater Sand Eel Soft Baits are a must-have when it comes to fishing for Fluke aka Summer Flounder, Black Sea Bass & more! The extreme scent dispersion of...

Berkley Saltwater Jerk Shad Buy 5 Get 1 Free Must be same size & color The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!  Features Erratic darting motion...

"CLICK HERE TO GO TO Buy 1 Get 1 FREE BERKLEY GRUB EVENT" Berkley Saltwater Grub Buy 5 Get 1 Free Must be same size & color Berkley Gulp Alive Swimming Grubs are a must-have when it comes to fishing for Fluke aka Summer Flounder....

Berkley Saltwater Swimming Mullet Buy 5 Get 1 Free Must be same size & color Half pint & pint excluded   Berkley Gulp Alive Swimming Mullets are a must-have when it comes to fishing for Fluke aka Summer Flounder. The extreme scent dispersion of Gulp!...

Jigging World Shad Jig Heads Final Sale 50% OFF All sales are final. All products are sold as is; may contain cosmetic defects, missing packages and other faults. No return or exchange accepted. No backorders will be accepted; due to limited availability, any unexpected...

Jigging World Select Stickbaits Final Sale Bundle & Save Buy 2, Get 20% OFF Buy 3+, Get 50% OFF All sales are final. No return or exchange accepted. Jigging World Magic Tail Stick Baits are one of the best casting and fish catching stick...

Jigging World Select Stickbaits Final Sale Bundle & Save Buy 2, Get 20% OFF Buy 3+, Get 50% OFF All sales are final. No return or exchange accepted. Jigging World Magic Tail Stick Baits are one of the best casting and fish catching stick...

Jigging World Select Stickbaits Final Sale Bundle & Save Buy 2, Get 20% OFF Buy 3+, Get 50% OFF All sales are final. No return or exchange accepted. Jigging World Dominator Stick Baits are one of the best lures to throw for topwater action...

Jigging World Reel Cover Final Sale Buy 1 Get 1 FREE Same product only. All sales are final, no return or exchange accepted. Offer valid only while supplies last! Jigging World Neoprene Reel Covers are perfect for protecting your reels against saltwater and other...

Jigging World Reel Cover Final Sale Buy 1 Get 1 FREE Same product only. All sales are final, no return or exchange accepted. Offer valid only while supplies last! Jigging World Neoprene Reel Covers are perfect for protecting your reels against saltwater and other...

Jigging World Fluke Candy Ver. 1 Final Sale BUY 1 GET 1 FREE! All sales are final. No return or exchange accepted. Jigging World Fluke Candy teasers are irresistible to Fluke. Secure on your dropper loop on a hi-lo rig, add a piece of...

Jigging World Rattle Power Ball Jigs Final Sale $3 EACH ONLY! All sales are final. All products are sold as is; may contain cosmetic defects, missing packages and other faults. No return or exchange accepted. No backorders will be accepted; due to limited availability,...

Shimano Curado 150 DC 15% OFF All sales are final. No return or exchange accepted. Built on the legacy of durability, dependability and versatility that Curado is known for, now with Shimano's unique DC braking technology. Shimano's new Digital Control braking system utilizes a...

Final Sale 40% OFF All sales are final. No return or exchange accepted. Durably sensitive with impressive power, Triumph rods are built for savvy anglers seeking the best in performance and value. TRIUMPH SPINNING ROD FEATURES Premium quality SCII carbon Sea Guide Atlas Performance...

Final Sale Jigging World Dark Knight Buy 1 Get 1 FREE! All sales are final. No return or exchange accepted. Jigging World's Dark Knight casting rods are made to be that "mutli=species" rod. If you're in the search for a rod for all bottom...

Final Sale Jigging World Ghost Hunter Advantage Buy 1 Get 1 FREE! All sales are final. No return or exchange accepted. Introducing Jigging World's newest series of offshore jigging rods for 2020 - The Ghost Hunter Advantage Jigging Rods!  Jigging World Ghost Hunter Advantage...

Final Sale Jigging World Ghost Hunter Advantage Buy 1 Get 1 FREE! All sales are final. No return or exchange accepted. Jigging World Ghost Hunter Advantage Jigging rods are made to work slow pitch & speed jigs effectively to attract more hookups with big...

Final Sale Jigging World Black Widow Casting Rods Buy 1 Get 1 FREE! All sales are final. No return or exchange accepted. Jigging World Black Widow casting rods are built upon a slow pitch style carbon blank that has a moderate - fast action...