Less than $100

Panther Martin® WillowStrike™ Spotted lures in vibrant and CLASSIC Spotted color combinations. WillowStrike™ Spotted Features: Using our unique WillowStrike™ blades in vibrant and CLASSIC Spotted patterns. The spinning and vibrating action of our Panther Martin Spotted spinners attract fish in all kinds of fishing...

HolyRoe™ - These Salmon and Steelhead spinners feature Hammered Holographic Blade with dazzling painted back, Salmon Roe Body with McFlyfoam Egg and Egg Yarn trailer. HolyRoe™ Features: These Salmon and Steelhead versions come in larger sizes and feature McFlyfoam eggs and fluffy egg yarns...

The unique and natural holographic lure colors shimmer and sparkle in the water, especially when struck by sunlight. The spinning, vibrating action of Panther Martin holographic spinners attracts fish in all kinds of fishing conditions. Great for trout, bass, pike, salmon and many others....

Our Classic patterns are time tested lures that are deadly on Stream and Lake Trout. Classic Patterns Features: Unique Shaft through Blade Design creates Easiest and Fastest Spinning Action in the World Convex/Concave Blades Send out Sonic Vibrations that are Irresistable to Fish Heavy...

Our Classic time-tested patterns dressed to "Match the Hatch" bringing in more fish. Dressed Features: Time tested patterns Teardrop bodies Unique shaft through brade design Super sharp premium quality hooks

WeedRunner™ is effective for both freshwater and saltwater fish. It is our first truly WeedLess Panther Martin® using our unique convex/concave Panther Martin® blade with a single hook embedded in a fluke/shad style tail. Particularly useful in saltwater flats or weed-infested lakes, this lure...

The bright and dramatic colors of this series have made them an all-time favorite of Panther Martin fisherman. The black blade and body with yellow dots and yellow blade and body with red dots are the most popular. Effective on many species of fish...

The realistic colors of the nature series attract more hits by mimicking the fish's natural prey. Nature Series Features: Unique Shaft through Blade Design creates Easiest and Fastest Spinning Action in the World Convex/Concave Blades Send out Sonic Vibrations that are Irresistible to Fish...

The BOOYAH Elite 3 Pack answers all questions about what lure do I need to throw today. This elite kit features 3 top-performing models in the BOOYAH line in colors that excel across the country. The BOOYAH Boss Pop in Bone Shiner provides a...

One of the favorite blade combinations of spinnerbait fishermen. Colorado/Indiana combinations produce a unique flash and vibration that have fooled bass for years.

Tsunami Holographic Replica Sand Eels are the perfect “match the hatch” bait for any slender baitfish in the water. Not just a sand eel, this bait effectively catches striped bass, bluefish, weakfish, and other predatory fish that are feasting on silversides, mummies, and spearing....

Tsunami Holographic Sand Eels are the perfect “match the hatch” bait for any slender baitfish in the water. Not just a sand eel, this bait effectively catches striped bass, bluefish, weakfish, and other predatory fish that are feasting on silversides, mummies, and spearing. Tough,...

The Keitech Tungsten Mono Guard Spin Jig is the king of finesse jigs. The Tungsten compound tear drop head with 1 mono weed guard allows the angler to fish various cover with remarkable efficiency. The Mono Guard is highly snag-resistant and weedless. The Guard...

The Keitech Model I Tungsten Casting Jig has many features not found in your ordinary bass jig. The Tungsten tear drop powder coated head is perfectly balanced; it penetrates cover and does not roll over. The hand tied 150 strand skirt is produced from...

Each bag contains (4) 6” Grub Lures. These Grubs are available in 8 colors. Fishbites Fight Club® Lures utilize our proven no–stink flavor/scent technology and infuses those formulas into a line of irresistible baits. Our one–two punch flavor/scent technology has been putting fish in...

A multitalented live shrimp clone, the Z-Man® PrawnstarZ™is exceptionally durable and perfectly balanced to maintain an authentic horizontal posture as the bait freefalls and when it sits on bottom. Designed for an array of inshore applications, including shallow sight-casting for redfish, drifting / freelining...

Yes, this is the Box you've all been asking for!New NLBN Jighead boxes!2 different size foam inserts to perfectly fit our 3" & 5-8" Jig heads!Organize your jig-heads and baits to best suit your needs. Load it up with jig-heads to organize your collection,...

Quantity: 1

Lazer Sharp Pro-V Ball Head Jigs provide anglers with a premium Ball Head Jig option, combining the holding power of the Pro-V Bend with the brilliant sharpness of the Lazer Sharp Needlepoint. Jig Hooks are engineered, tested, and manufactured in our production facility in...

Eagle Claw Ball Head Jigs give anglers a proven tool to catch fish of all species. Available in various sizes and colors to cover many different fishing scenarios. The legendary 570 hook gives anglers a quick-to-penetrate hook with a durable forged point that can...

The Tube Jig Head gives anglers a jig to rig inside their tubes for a natural presentation. The jig features a 90-degree leg that's fantastic for dragging or popping tube jigs off the bottom. The Eagle Claw forged point gives anglers a sharp, stout...

The Strike King® Shim-E-Stick is great alternative to the sinking stick bait style of soft plastics baits. Heavily salt impregnated with a great action and awesome colors! Heavily salt impregnated Great action Great for wacky rigging 5" long Pack of 7

The new Strike King Squadron Swimbait Jig Heads with our wide-gap, chemically sharpened black nickel hook and durable finish are some of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollow body swimbaits, grubs and swimming...

The Strike King® Rage Tail® Chunk's short, fat body tempts finicky fish with a tasty meal while the extra-large pincers swirl and twirl for eye-catching action. For best results, fish the Rage Tail Chunk as a jig trailer for swimming jigs, flipping jigs, casting...

The KVD Baby Sexy Frog is one of the finest, feature-packed, frog-style baits yet from Strike King®. Chief among its features are a sealed nose, which minimizes water entry, and a free-floating rattle to create the noise needed to get those lunkers' attention. It...

Strike King’s Tidal Shrimp has been reimagined to increase durability and performance. Featuring a firmer material than standard plastics and mesh overlay on the tail, the new Tidal Shrimp is built to withstand the wrath of vicious saltwater predators. Available in eight colors, this...

If you’re looking for action that will trick any bass into biting, look no further than the Strike King Hardliner. This flatsided crankbait feels like an old, familiar favorite with a fresh appearance and an undeniably irresistible, tight wobble that bass can’t resist. The...

The Strike King KVD Finesse Spinnerbait is the product of collaboration between the 7-Time Angler of the Year, Kevin VanDam, and the foremost lures specialists at Strike King in an effort to create a great all-around spinnerbait that produces in a variety of situations. The smaller,...

Delivering a wide wobble action in a 1.5 profile, Strike King's Gravel Dawg 10 grinds through rock, wood, and grass better than any medium-diving crank bait in its class. Strike King pros Todd Castledine and Kevin VanDam worked diligently to design the ideal, “go...

Just like its deeper diving brother, the Shallow Hybrid Hunter is a proven, fish-catching bait. With a distinctive L-shaped bill design, it excels around vegetation, and dives down to 1-3 feet. The Hybrid Hunter’s key feature is its versatility. It can be fished like...

Strike King’s Rage Hawk is uniquely shaped with two Rage arms extending from the sides of its compact body, producing exaggerated movement to attract powerful strikes. The body effortlessly moves through cover while easily fitting up to a 5/0 hook, increasing hook up ratios...

The Zeus Worm is an extra-long, large-bodied worm designed for attracting massive bass. Strike King’s advanced Perfect Plastics pouring system creates ultra-realistic, vivid color blends to draw in fish and mimic natural forage while emitting a pungent coffee scent to improve the hook up...

The KVD 300 Deep Jerkbait series has the perfect combination of roll, wiggle and flash. The combination of our proprietary weight transfer system for increased castability, with 3D eyes and premium black nickel hooks, result in that lethal action. Weight transfer system 3D eyes...

Look closely at the Strike King® Swinging Swim Jig, and you'll see that unlike other jig styles, it's not built on a fixed hook. Instead, it has an eye joint that allows the hook to swing freely as the jig moves through the water,...

The Strike King Tour Grade Swim Jig includes a streamlined, balanced head for an enhanced swimming action. The head also features life-like eyes and a variety of colors that match up perfectly with the Strike King Perfect Skirts included with each jig. Swimming a...

The ultimate minnow for your sonar jighead. Or, if you've never dropshotted a soft jerkbait, now's the time. The Strike King® 3X Z-Too answers the needs of all anglers who've tried these deadly presentations. Smaller than a standard soft jerkbait, the 3X Z-Too also...

Lazer Sharp Larva Jigs are poured on high-quality American-made fish hooks are designed to match the fall rate of chum in current. Available in 4 highly visible colors in three different sizes 1/32 oz., 1/16 oz., 1/8 oz. giving yellowtail snapper anglers the perfect...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Just cut it, hook it and cast it. All you need is sharp scissors. How EZ is that? E-Z Shrimp can be used on a bare hook or as a trailer on a jig or skirt. Each bait strip is 1/2″ wide and about 12″...

Product Description Available in pennant shaped wedges 7 colors, crab scent Longer Lasting formula 15 baits per pack Fish’n Strips® tough consistency make them the perfect bait for surf fishing from the beach, off a jetty, atop a pier, or from the bridge. Their design...

The Megabass UOZE SWIMMER spares no expense, harnessing careful design and premium components to deliver an unrivaled swim jig experience. The UOZE SWIMMER’s head starts with a classically-proven point to cut through vegetation and water, but that is where the similarities end. Sculpted details...

Cast your bite The long-awaited, bottom-scuttling stealth craw has arrived. SLEEPER CRAW harnesses the revolutionary performance of the SLEEPER series, bringing its hidden-hook design, enticing realism, and undeniable fish-catching ability to the staid category of conventional craw imitators. Unlike traditional offerings, the SLEEPER CRAW’s...

Featuring a patent-pending adaptation of the dorsal fin weed guard pioneered by the DARK SLEEPER, the SLEEPER GILL can be sent where others fear to swim. Its jungle-crawling ability enables precision targeting of weed areas, intricate laydowns, cover areas, standing timber, bottom structure, and...

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like deployment as a bottom-bouncing swimbait....

Now available in a snack-sized 2.4″ package, DARK SLEEPER is ready to target highly pressured waters, river systems and tough sight-fishing situations. DARK SLEEPER’s soft fin shields the top hook on both sides, camouflaging the top hook design, gently deflecting potential snags, and tricking...

One of Megabass’ very first products in the mid-80’s was an innovative new spinnerbait called the V-FLAT, featuring a deceptively simple “V” shaped keel-weighted design. Through decades of refinement, the V9 represents the 9th iteration of that original concept, built specifically for high-speed blade rotation at slower retrieves—and unrivaled performance.    ■ Chidori blades power...

The VISION ONETEN Jr. packs the tournament-winning characteristics of the immensely successful VISION ONETEN jerkbait into a 98mm (3.85in) frame, generating more action per inch than even its larger sibling. The VISION ONETEN Jr. has been carefully benchmarked against the VISION ONETEN, and has...

   The Z-2’s high-pitch action and relentless “bulldog” style of bottom contact is ideal for the mid-range and large transition areas. The Z-2 dives to 10ft—no small feat given it’s diminutive size and weight—and allows for longer, more accurate casts due to Megabass’ patented...

The Z-1 delivers excellent stability in current and “bulldog contact,” relentlessly contacting bottom structure to trigger frenzied reaction bites. Powered by our patented LBO II balancer system, the Z-1 casts like a heavier plug, delivering unrivaled performance for its size. In the bitter winter,...

The SONICSIDE is a competition-ready flatside crankbait born of the exacting demands of our National Pro Staff. Built for a tight, high-pitch action to dominate cold water situations, the SONICSIDE displays unrivaled casting distance and stability during fast retrieves. The lip is shaped from...